Co-Branding. (a) All labeling, packaging, materials for advertising and marketing, websites, and user and technical documentation for Products (collectively, “Materials”) will be co-branded with both the Boston Scientific and Bovie names (the “Co-Brand”). Unless otherwise mutually agreed to by the Parties in writing, the Co-Brand shall be present on all Materials in a size and format to be mutually agreed upon by the Parties, but in all cases so that each name is prominent and reasonably legible to the naked eye. The Parties will work in good faith to agree to one or more standard Co-Brand templates for use on the Materials, which Templates shall specify the acceptable visual characteristics of the Co-Brand for use on Materials, and as long as one of these templates is used, Buyer may use the Co-Brand without the further prior approval of Seller. Any deviation from the template will require the prior written approval of Seller, which approval shall not be unreasonably withheld. BUYER: __________ Page 13 of 24 SELLER: __________
(b) Buyer will use Seller’s trademarks as adjectives and not as nouns or verbs, and not in the plural or possessive form. In advertising and marketing materials, Buyer shall distinguish Seller’s trademark from surrounding text by using bold, italics or the appropriate visual tools, or by capitalization or the use of quotation marks, and will use the proper trademark symbol in connection with Seller’s trademarks.
(c) Seller hereby grants to Buyer a ** ** license to use Seller’s trademarks solely in connection with the marketing, distribution, import, export, use, offer to sell and sale of the Products.
(d) Seller will take such actions as are reasonably necessary to prosecute and maintain its trademarks and shall inform Buyer of any changes in or additions to any trademark used in the Co-Brand materials.
(e) Except as required under this Agreement, and as set forth in this Section 4.4 (Co-Branding), in no event will Seller be permitted to use Buyer’s trademarks without the prior written consent of Buyer.
(f) Combining the Parties’ trademarks is permitted only as mutually agreed to by the Parties for purposes of the Co-Brand.
Co-Branding. The Parties agree to negotiate in good faith with respect to a possible co-branding agreement relating to the use of Lucent branding for Licensed Products.
Co-Branding. To the extent allowed by applicable law, all product labeling for CD20 Products shall include both Parties' names, which shall be of similar size and prominence to the extent practicable (except (i) with respect to labeling of vials or other components of a CD20 Product that do not include either Party's name or (ii) with respect to labeling of diluent or other components packaged together with the CD20 Product that do not customarily contain another Person's name).
Co-Branding. During the term of this Agreement, the parties agree to co-brand the Derived Telephony Product as follows: Subject to the terms and conditions of section 14(a): (i) Paradyne agrees to include the AGCS Marks on all MVP Endpoints sold pursuant to this Agreement, [***] to AGCS and in a manner to be agreed upon by the parties, and (ii) AGCS agrees to include Paradyne's Marks on all Switch Products sold pursuant to this Agreement, [***] to Paradyne and in a manner to be agreed upon by the parties. Provided, however, that on or before January 1 of each calendar year during the term of this Agreement, if at least [***] MVP Endpoints were not shipped to AGCS during the prior year, then the parties shall discuss in good faith the appropriateness of continued co-branding and the fees for such when annual shipments are expected to be below [***] MVP Endpoints and/or [***] Switch Products for AGCS and Paradyne respectively. Notwithstanding the foregoing, this Section 14(c) shall apply only to the respective products and shall not obligate either party to include the other party's Marks on any product packaging or other relevant product documentation (which either party may do at its discretion, subject to the other party's approval of such use and under the terms and conditions of Section 14(a)).
Co-Branding. Except with the prior written consent of Licensor, Licensee shall not use any Licensed Xxxx (a) as part of a name or trademark or service xxxx of a product or service of a third party, or (b) as a trademark or service xxxx along with or in combination with the trademark or service xxxx of a third party in connection with Licensee’s products or services.
Co-Branding. Outlet Stores shall not co-brand the Marks with any other third party trademark or service xxxx without Sears’ prior written consent.
Co-Branding. To protect the Fiesta Proprietary Marks, the Copyrights, the Fiesta System and the goodwill associated with the same, Franchisee shall not engage in any co‐branding at or in connection with the Franchised Business except with Franchisor’s prior written consent. Franchisor shall not be required to approve any co‐branding chain or arrangement except in Franchisor’s discretion, and only if Franchisor has recognized that co‐branding chain as an approved co‐brand for operation within the Fiesta System. “Co‐ Branding” includes the operation of an independent business, product line or operating system owned or licensed by another entity (not Franchisor) that is featured or incorporated within the Franchised Business or is adjacent to the Franchised Business and operated in a manner which is likely to cause the public to perceive it to be related to the Franchised Business licensed and franchised under this Agreement.
Co-Branding. Licensee may design, manufacture, distribute, sell and promote Licensed Goods and Services in the Specified Trade Channels that contain any Licensee or third-party marks (“Co-Branded Licensed Products”); provided, that such Co-Branded Licensed Products are consistent with Quality Standards, including as to the designs and quality of the Co-Branded Licensed Products prior to the Effective Date. Licensee shall discuss with Licensor at the Licensor quarterly board meetings, any then-current co-brand opportunities.
Co-Branding. Licensee will not use any other trademark, service xxxx, phrase, word or symbol, whether owned by Licensee, its Affiliates or by third parties, in conjunction with the Publisher Marks, without first consulting with Licensors and obtaining Licensors' prior written approval, not to be unreasonably withheld, with respect to the use of the trademark, service xxxx, phrase, word or symbol.
Co-Branding. Buyer and Seller agree that the Modems manufactured and sold under this Agreement shall be co-branded with the trademarks of both Buyer and Seller. Buyer and Seller agree to reasonably cooperate with one another in developing an appropriate co-branding strategy.
