Co-Marketing Clause Samples
A Co-Marketing clause establishes the terms under which two or more parties collaborate to jointly promote their products or services. Typically, this clause outlines the specific marketing activities each party will undertake, such as sharing promotional materials, co-hosting events, or cross-promoting on digital platforms, and may address the allocation of costs and use of trademarks. Its core function is to clearly define the responsibilities and expectations for joint marketing efforts, ensuring both parties benefit from increased exposure while minimizing misunderstandings or disputes.
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Co-Marketing. In the event Licensee enters into a co-marketing or sub-license arrangement with a third-party, the royalty payments due to Licensor will be calculated using Net Sales of Product of Licensee and Net Sales of Product of Licensee’s co-marketing partner combined.
Co-Marketing. The parties agree to provide reasonable assistance to each other, within each party's sole discretion, in the promotion, marketing and advertising of the other parties DVD products.
Co-Marketing. Each Party shall perform its co-marketing obligations as set forth in Exhibit F. Company agrees to treat Nextel and Boost Mobile as prominently as other similarly situated carriers, wireless service providers or device manufacturers if a relationship with another carrier, wireless service provider or device manufacturers is established.
Co-Marketing. Customer agrees that Trimble may disclose Customer as a customer of Trimble. Customer and Trimble may participate in joint marketing activities (including, without limitation, issuance of a joint press release) as mutually agreed by the parties.
Co-Marketing. CIM and LWP each shall use other commercially reasonable efforts to direct End-Users toward the CIM Talk City Areas and shall cooperate in good faith to explore other commercially reasonable opportunities to market or co-market their services together in online and offline media; provided, however, that the parties acknowledge that CIM has not guaranteed that any such cross-marketing or promotion will actually occur.
Co-Marketing a. Licensor shall have the right, upon its request, to review and approve (which approval shall not be unreasonably withheld) Licensee's use of the Licensed Marks in Co-Marketing and to request representative copies of materials created in connection with Co-Marketing.
b. Any use of the Licensed Marks in connection with Co-Marketing shall comply with the Quality Standards set forth in Article 5 and Licensor's Co-Marketing Guidelines, as in effect from time to time.
Co-Marketing. StarMedia shall employ traditional co-branded marketing ------------ initiatives valued at not less than [XXX] of the Sponsorship Fees actually received from Cyberian Outpost during the Term. This co-branded marketing will be intended to introduce Cyberian Outpost to the Latin American marketplace as a brand featured on the StarMedia site. Co-branded marketing initiatives may include TV, newspaper, magazine and radio based advertising.
Co-Marketing. (a) Licensee may not use the Licensed Marks or the Licensed Copyright in Co-Marketing without Licensor's prior written consent, not to be unreasonably withheld.
(b) Any use of the Licensed Marks or Licensed Copyright in connection with approved Co-Marketing shall comply with the Quality Standards set forth in Article 5 and Licensor's Co-Marketing Guidelines, as in effect from time to time.
Co-Marketing. Customer agrees to the use of Customer’s name and logo on AvePoint’s web site and promotional materials, in press releases, product brochures, sales presentations, financial reports, webinars, and in other public statements or releases. Customer agrees that AvePoint may disclose Customer as a customer of AvePoint.
Co-Marketing. Altiris and Compaq agree to initiate discussions ------------ about the co-marketing activities set out in the Co-Marketing List set forth in Exhibit C.