Commercial Marketing. VLI shall develop a general commercial marketing program, which may include such items as a public relations campaign, institutional advertising, a community newsletter, and a business directory and member mailing list of all businesses in the LTID.
Commercial Marketing. Each party will use all reasonable endeavours to promote and market LEP Display Devices for commercial purposes including that SEC will use, and will use all reasonable endeavours to procure that any direct or indirect purchaser who intends to resell, manufacture, process or assemble the LEP Display Device or Product in question is placed under an obligation to use in relation to each LEP Display Device or Product produced under licence as contemplated hereunder such trade marks, design and/or wording in conjunction with at least one of the LEP Display Devices and Products themselves or their associated packaging or advertising or promotional material whichever is the most practical, as CDT reasonably directs from time to time, such marks, designs or wording being intended generally to indicate such licence and/or designate the LEP Display Device or Product in question as incorporating LEP Technology.
Commercial Marketing. Customer certifies its use cases do not include outbound commercial marketing to consumers or businesses. Use cases that may have ancillary marketing benefit, such as appointment reminder calls, must be approved on a case by case basis by Company.
