Common use of Labeling, Branding and Attribution Clause in Contracts

Labeling, Branding and Attribution. Each GMSS Box located on a GMSS Site and each page containing a set of GMSS Search Results shall conspicuously display a graphic module, in the form as provided by Google from time to time, that unambiguously indicates that the set of GMSS Search Results are provided by Google. Customer agrees that it shall not in any way imply that information other than the GMSS Search Results sets are provided by Google, unless otherwise expressly provided herein. Customer shall unambiguously xxxx each GMSS Ad, or each cluster or grouping of GMSS Ads, as a “Sponsored Link” or “Sponsored Links,” as the case may be, unless otherwise instructed or agreed by Google. In any event, Google reserves approval authority to ensure that GMSS Ads are labeled in a manner so as to sufficiently distinguish them from search results. Confidential

Labeling, Branding and Attribution. Each GMSS Box located on a GMSS Site and each page containing a set of GMSS Search Results shall conspicuously display a graphic module, in the form as provided by Google from time to time, that unambiguously indicates that the set of GMSS Search Results are provided by Google. Customer agrees that it shall not in any way imply that information other than the GMSS Search Results sets are provided by Google, unless otherwise expressly provided herein. Customer shall unambiguously xxxx each GMSS Ad, or each cluster or grouping of GMSS Ads, as a “Sponsored Link” or “Sponsored Links,” as the case may be, unless otherwise instructed or agreed by Google. In any event, Google reserves approval authority to ensure that GMSS Ads are labeled in a manner so as to sufficiently distinguish them from search results. Confidential.