ADVERTISING OR PUBLICITY. Except as required by law or stock exchange rule, neither party shall use the name of the other party or any of its Affiliates or of any officer or employee of the other party or any of its Affiliates, or any trade name, trademark, service xxxx or symbol of the other party or any of its Affiliates, or any likeness thereof or marks similar thereto, or refer to or identify the other party or any of its Affiliates in advertising, brochures, publicity releases, promotional or marketing correspondence to others or other written material without, in each case, securing the prior written consent of such other party.
Appears in 4 contracts
Samples: Intellectual Property License Agreement, Intellectual Property License Agreement (Xyratex LTD), Intellectual Property License Agreement (Xyratex LTD)