Common use of Affirmative Marketing Obligations Clause in Contracts

Affirmative Marketing Obligations. a. Prior to the initial sale of For-Sale Owner Affordable Housing Units, the Owner shall advertise in media directed to different ethnic groups in San Francisco including, but not limited to, Asian Week, Chinese Times, El Bohemio, El Mensajero, Hokubei, Mainichi, Horizontes, Korea Times, Metro Reporter Group, New Bayview, New Fillmore, Nichi Bei Times, and Phillipine News. The Agency reserves the right to modify this list from time to time to adequately reflect diverse ethnicities and to allow for media which no longer exist; provided, however, that the list of required advertising media shall not exceed fifteen (15) publications. Advertisements shall be published in the predominant language of the ethnic group served by each applicable publication. b. Print ads shall be published at least twice in each publication which has a weekly circulation, and at least once in all other publications. Ads must be published prior to the Owner’s conducting the lottery described in Section V.A.3.e below for the initial sale of For-Sale Owner Affordable Housing Units in the applicable Residential Project. c. The Owner shall prepare and provide to the Agency for its review and approval a copy of the proposed advertisement described in Subsection (b) above at least sixty (60) days prior to accepting applications for the initial sale of For-Sale Owner Affordable Housing Units. The Agency’s approval rights are limited to determining compliance with Section V.A.1.d below. The Agency will approve or disapprove the proposed advertisement within five (5) days of receipt. Failure by the Agency to either approve or disapprove the proposed advertisement within such five (5) day period shall be deemed approval. d. Print advertisements shall be no less than four inches (4”) by six inches (6”) in size. Each print advertisement shall include the U.S. Department of Housing and Urban Development Fair Housing logo and the words “Equal Housing Opportunity.” The Owner shall include models of different races and ethnic background in all its pictorial advertising which includes models.

Affirmative Marketing Obligations. a. Prior to the initial sale rental of For-Sale Rent Owner Affordable Housing Units, the Owner shall advertise in media directed to different ethnic groups in San Francisco including, but not limited to, Asian Week, Chinese Times, El Bohemio, El Mensajero, Hokubei, Mainichi, Horizontes, Korea Times, Metro Reporter Group, New Bayview, New Fillmore, Nichi Bei Times, and Phillipine News. The Agency reserves the right to modify this list from time to time to adequately reflect diverse ethnicities and to allow for media which no longer exist; provided, however, that the list of required advertising media shall not exceed fifteen (15) publications. Advertisements shall be published in the predominant language of the ethnic group served by each applicable publication. b. Print ads shall be published at least twice in each publication which has a weekly circulation, and at least once in all other publications. Ads must be published prior to the Owner’s conducting the lottery described in Section V.A.3.e IV.A.3 below for the initial sale rental of For-Sale Rent Owner Affordable Housing Units in the applicable Residential Project. c. The Owner shall prepare and provide to the Agency for its review and approval a copy of the proposed advertisement described in Subsection (b) above at least sixty (60) days prior to accepting applications conducting the lottery described in Section IV.A.3 below for the initial sale rental of For-Sale Rent Owner Affordable Housing Units. The Agency’s approval rights are limited to determining compliance with Section V.A.1.d Subsection (d) below. The Agency will approve or disapprove the proposed advertisement within five (5) days of receipt. Failure by the Agency to either approve or disapprove the proposed advertisement within such five (5) day period shall be deemed approval. d. Print advertisements shall be no less than four inches (4”) by six inches (6”) in size. Each print advertisement shall include the U.S. Department of Housing and Urban Development Fair Housing logo and the words “Equal Housing Opportunity.” The Owner shall include models of different races and ethnic background in all its pictorial advertising which includes models.