Common use of COLLABORATIVE MARKETING Clause in Contracts

COLLABORATIVE MARKETING. Tenant and Xxxxxxxx agree to work together in good faith to attract and secure Subtenants for the Premises that comply with or complement the permitted use of the Premises as contemplated in this Lease. In connection therewith, Landlord and Xxxxxx shall agree upon and adopt a protocol for the purpose of marketing the Premises which shall, among other things, require prior mutual approval of all press releases, public notices and marketing activities relating to the Premises and its operation. Notwithstanding the foregoing, the primary obligation to attract and secure Subtenants for the Premises shall be that of Tenant.

COLLABORATIVE MARKETING. Tenant and Xxxxxxxx Landlord agree to work together in good faith to attract and secure Subtenants for the Premises that comply with or complement the permitted use of the Premises as contemplated in this Lease. In connection therewith, Landlord and Xxxxxx Tenant shall agree upon and adopt a protocol for the purpose of marketing the Premises which shall, among other things, require prior mutual approval of all press releases, public notices and marketing activities relating to the Premises and its operation. Notwithstanding the foregoing, the primary obligation to attract and secure Subtenants for the Premises shall be that of Tenant.