Common use of CONTENT OF PROMOTIONS WITHIN THE ICQ NETWORK Clause in Contracts

CONTENT OF PROMOTIONS WITHIN THE ICQ NETWORK. Promotions for MP will link only to the MP Areas and will promote only the MP Services described on Exhibit D attached hereto (and shall not promote any third party or any Interactive Service). The specific MP Content to be contained within the Promotions (including, without limitation, text within the advertising banners and contextual promotions residing within the ICQ Network (the "Promo Content")) will be determined by MP, subject to ICQ's technical limitations, the terms of this Agreement and ICQ's then-applicable policies relating to advertising and promotions (and, in the case of the Integrated Placements, subject also to the terms of Sections 1.3 and 2.1). MP will submit in advance to ICQ for its review semiannually an online marketing plan with respect to the Integrated Placements. The Parties will meet in person or by telephone at least monthly to review operations and performance hereunder, including a review of the Promo Content to mutually agree if there are improvements that can be made to enhance performance. MP will consistently update the Promo Content on a regular basis. Except to the extent expressly described herein, the specific form, placement, duration and nature of the Promotions will be as determined by ICQ in its reasonable editorial discretion (consistent with the editorial composition of the applicable screens).

Appears in 5 contracts

Samples: Interactive Marketing Agreement (Varsitybooks Com Inc), Interactive Marketing Agreement (Varsitybooks Com Inc), Interactive Marketing Agreement (Varsitybooks Com Inc)

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