Coordination with Advertising, Sponsorship and Naming Rights Providers Sample Clauses
Coordination with Advertising, Sponsorship and Naming Rights Providers. Manager shall facilitate implementation of all contracts, and coordinate related marketing, promotional and advertising events and display advertising at the ARTIC Site, including at the bus shelter area and train platform area . All proceeds of such contracts and such events (the “Outdoor Sponsorship and Advertising Revenues”) shall be held in the Outdoor Sponsorship and Advertising Revenues Account. Notwithstanding the preceding, all exterior signage is subject to the terms of Section 4.1 (1) (f) below, and naming rights are subject to the existing AAM Outdoor Display and Naming Rights Agreements and all requirements of the ARTIC Coordinated Sign Program approved March 17, 2015 and the ARTIC Special Sign District approved April 7, 2015, California Senate ▇▇▇▇ 694 and Section 5272 et seq. of the California Business and Professions Code, as the same may be amended from time to time.
Coordination with Advertising, Sponsorship and Naming Rights Providers. Manager shall facilitate implementation of all contracts, and coordinate related marketing, promotional and advertising events and display advertising at the ARTIC Site, including at the bus shelter area and train platform areas. All proceeds of such contracts and such events (the “Outdoor Sponsorship and Advertising Revenues”) shall be held in the Outdoor Sponsorship and Advertising Revenues Account. Notwithstanding the preceding, all exterior advertising signage located on, in or adjacent to the ARTIC Garage is subject to the terms of Section 4.1 (f), Governmental Requirements and the applicable requirements set forth in the Development Agreement, provided however, that the revenues derived from exterior signage located on or near the ARTIC Garage will be included in Gross Revenues but will not be considered Outdoor Sponsorship and Advertising Revenues, with the exception of revenues from the Spectacular which will remain as part of Outdoor Sponsorship and Advertising Revenues. .