Cost Per Click Clause Samples

The Cost Per Click (CPC) clause defines the payment structure in which an advertiser pays a set amount each time a user clicks on their advertisement. In practice, this clause specifies the rate per click, the method for tracking clicks, and the reporting requirements to ensure accurate billing. By establishing clear terms for payment based on user engagement, the CPC clause ensures transparency and fairness in advertising agreements, aligning costs directly with measurable results.
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Cost Per Click. Subject to the terms and conditions hereof, for any given calendar month, LookSmart will pay Partner * * * from LookSmart invoices or charges for all qualified Clicks on listings advertisements, as recorded by LookSmart’s, or its customer’s as applicable, click tracking systems. For each Click, * * * LookSmart will determine the CPC bid and include it in the Paid Listings feed sent in response to such request. LookSmart will have sole discretion to decide the CPC bid for each Listing, and such CPC bid may change frequently. Partner may use the CPC bid included in the Paid Listings feed from LookSmart solely for the purpose of ranking the Paid Listings and gauging payments from LookSmart, but the parties agree that all CPC bid amounts submitted by LookSmart are confidential information for internal use only, and shall not be posted on Partner’s web pages or disclosed to any third parties. LookSmart shall have no obligation to pay for clicks if Partner makes any material misrepresentations in Exhibit C or if Partner violates the license terms set forth in Section 2 above.
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Cost Per Click. Subject to the terms and conditions hereof, for any given calendar month, LookSmart will pay Partner a share of revenues from LookSmart invoices or charges for all qualified Clicks on listings advertisements, as recorded by LookSmart’s, or its customer’s as applicable, click tracking systems. For each Click, the share of revenue paid to Partner will be equal to the cost-per-click (“CPC”) bid by LookSmart for the corresponding keyword(s), less a month-end adjustment for credit card fraud, advertising complaints and similar items. LookSmart will determine the CPC bid and include it in the Paid Listings feed sent in response to such request. LookSmart will have sole discretion to decide the CPC bid for each Listing, and such CPC bid may change frequently. Partner may use the CPC bid included in the Paid Listings feed from LookSmart solely for the purpose of ranking the Paid Listings and gauging payments from LookSmart, but the parties agree that all CPC bid amounts submitted by LookSmart are confidential information for internal use only, and shall not be posted on Partner’s web pages or disclosed to any third parties. LookSmart shall have no obligation to pay for clicks if Partner makes any material misrepresentations in Exhibit C or if Partner violates the license terms set forth in Section 2 above.
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Cost Per Click. Subject to the terms and conditions hereof, for any given calendar month, LookSmart will pay *** for all qualified Clicks on listings advertisements, as recorded by LookSmart’s, or its customer’s as applicable, click tracking systems. For each Click, ***. LookSmart will have sole discretion to decide the CPC bid for each Listing, and such CPC bid may change frequently. Partner may use the CPC bid included in the Paid Listings feed from LookSmart solely for the purpose of ranking the Paid Listings and gauging payments from LookSmart, but the parties agree that all CPC bid amounts submitted by LookSmart are confidential information for internal use only, and shall not be posted on Partner’s web pages or disclosed to any third parties. LookSmart shall have no obligation to pay for clicks if Partner makes any material misrepresentations in Exhibit C or if Partner violates the license terms set forth in Section 2 above.
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Cost Per Click. This is the payment model following which the advertiser pays for each time a visitor Clicks on an Ad. Click/to Click means the action where an Ad is clicked by a visitor with the result that the Landing Page is fully loaded.
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Cost Per Click charged on the basis of the price of each click and number of clicks of online users;
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Cost Per Click. Subject to the terms and conditions hereof, for any given calendar month, LookSmart will pay Partner a share of revenues from LookSmart invoices or charges for all qualified Clicks on listings advertisements, as recorded by LookSmart’s, or its customer’s as applicable, click tracking systems. For each Click, the share of revenue paid to Partner will be equal to the cost-per-click (“CPC”) bid by LookSmart for the corresponding keyword(s) less a month-end adjustment for credit card fraud, advertising complaints and similar items. LookSmart will have sole discretion to decide the CPC bid for each Listing, and such CPC bid may change frequently. Partner may use the CPC bid included in the Paid Listings feed from LookSmart solely for the purpose of ranking the Paid Listings and gauging payments from LookSmart, but the parties agree that all CPC bid amounts submitted by LookSmart are confidential information for internal use only, and shall not be posted on Partner’s web pages or disclosed to any third parties. LookSmart shall have no obligation to pay for clicks if Partner makes any material misrepresentations in Exhibit C or if Partner violates the license terms set forth in Section 2 above.
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Cost Per Click. Subject to the terms and conditions hereof, for any given calendar month, LookSmart will pay Partner *** from LookSmart invoices or charges for all qualified Clicks on listings advertisements, as recorded by LookSmart’s, or its customer’s as applicable, Material in the Exhibit marked with a “***” has been omitted pursuant to a request for confidential treatment filed with the SEC. Omitted portions have been separately filed with the SEC. click tracking systems. For each Click, ***. LookSmart will determine the CPC bid and include it in the Paid Listings feed sent in response to such request. LookSmart will have sole discretion to decide the CPC bid for each Listing, and such CPC bid may change frequently. Partner may use the CPC bid included in the Paid Listings feed from LookSmart solely for the purpose of ranking the Paid Listings and gauging payments from LookSmart, but the parties agree that all CPC bid amounts submitted by LookSmart are confidential information for internal use only, and shall not be posted on Partner’s web pages or disclosed to any third parties. LookSmart shall have no obligation to pay for clicks if Partner makes any material misrepresentations in Exhibit C or if Partner violates the license terms set forth in Section 2 above.
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