Common use of Delivery Expectations and Order Fulfilment Clause in Contracts

Delivery Expectations and Order Fulfilment. As buyers expect their orders to be delivered on a timely basis, Sellers play a key role in fulfilling their orders within Ship-on-Time (SOT)1 timeline to meet this expectation. A good order fulfilment will increase the likelihood for Buyers to leave positive reviews and become a returning customer. This would also unlock more traffic to Seller’s store and increase sales.