DS Advertising & Promotion Clause Samples

DS Advertising & Promotion. DS will be responsible for the creation, preparation, production, reproduction and filing with the applicable Regulatory Authorities, of relevant written sales, promotion and advertising materials relating to each Licensed Product for use in the DS Territory (“DS Territory Promotional Materials”). All such DS Territory Promotional Materials will be compliant with applicable Law and in DS’s discretion, may (but shall not be required to) adopt aspects of the Global Branding Strategy for such Licensed Product in the DS Territory. DS will submit representative samples, machine translated into the English language, of its DS Territory Promotional Materials developed by it for use in the DS Territory to the JCC for information purposes [***]. DS shall consider in good faith any timely comments Esperion may have with respect to such samples of DS Territory Promotional Materials.