Common use of Market Development Initiative Objective Clause in Contracts

Market Development Initiative Objective. a) The Parties agree that Ameren’s plan to continue and expand its Market Development Initiative (“MDI”) is reasonable. The Parties agree that the 2022 Plan will include a continued investment in and expansion of Ameren Illinois’ MDI that will reflect at least the following attributes: (a) A commitment to continue to strive to meet the following goals: (i) Deliver energy efficiency education and projects for communities with the most critical need to reduce energy consumption and costs, using data driven approach to target investment to such communities; (ii) Increase the number of local and diverse participants in the energy efficiency workforce throughout the Ameren Illinois service territory; and (iii) Strengthen the partnership and support for local and diverse business enterprises, to support contracting at all levels, building upon the proven strategies and with insights from external sources with proven track record of impact on communities in the Ameren Illinois service territory.