Common use of Marketing Events Clause in Contracts

Marketing Events. ‌ Marketing events are subject to the approval of FHKC. Unless otherwise required by FHKC, prior approval from FHKC is waived for the following types of events: a. Public events sponsored by a local government or state government; i. This includes events held primarily for participants of a city, county, or state-run program, such as sports clubs, art programs, and school-sponsored events. b. Events held by non-profit youth organizations; i. Such organizations shall be approved for this waiver on an individual basis and may be approved at the national level. ii. Insurer shall submit a written request for approval for each youth organization Insurer would like to include in this waiver. Approval of a waiver for another Florida Healthy Kids insurer does not provide automatic waiver of the same organization for Insurer. c. Events held by Providers in Insurer’s network so long as Insurer ensures the Provider has extended the same invitation to all other Florida Healthy Kids insurers for which the Provider is a network Provider; d. Other organizations approved by FHKC. i. Such organizations shall be approved for this waiver on an individual basis. ii. Insurer shall submit a written request for approval for each organization Insurer would like to include in this waiver. Approval of a waiver for another Florida Healthy Kids insurer does not provide automatic waiver of the same organization for Insurer. iii. Insurer shall submit the name, location and a description of the organization and their activities, whether such organization is non-profit or for-profit, a description of the events Insurer expects to attend, whether the events are open to the public or limited in any way, and any other information FHKC deems necessary. Insurer shall only distribute FHKC-approved Marketing materials at events. Insurer shall provide a quarterly report listing all events attended and events Insurer intended to attend, but which were cancelled or Insurer otherwise did not attend. At a minimum, such reports shall include: a. Event name; b. Date of event; c. Location of event; d. Host organization; e. Anticipated participant attendance; f. Actual participant attendance, if available; and g. Indication that Insurer did not attend, as applicable, and the reason for non-attendance. Insurer shall provide an annual report assessing Insurer’s Marketing events. The annual Marketing events assessment shall include: a. A summary breakdown of the types of events attended by: i. Organization type; ii. Region; iii. Overall event purpose; and iv. Seasonal trends, if any. b. An assessment of the Marketing events contribution to enrollment growth or maintenance; c. A high-level summary of lessons learned; and d. Any other information required by FHKC.