No Damage or Dilution. MPC agrees that it will not use the Licensed Marks in any way that would damage or dilute the value of, or the reputation associated with, the Licensed Marks. MPC understands and acknowledges that the failure to sell quality Gateway-branded Product or to provide quality warranty support to the customers of the Business that is equivalent to or better than the warranty support provided by Gateway to its customers immediately prior to the Effective Date will damage and dilute the value of, or reputation associated with, the Licensed Marks and will entitle Gateway to immediately seek injunctive relief under Section 7.4. 2.6.1 MPC shall undertake such steps as Licensor may deem reasonable to assist Gateway in monitoring the quality of the Licensed Products provided by Licensee under the Licensed Marks. Licensee shall permit reasonable inspection of Licensee’s operations and supply Licensor with specimens of use of the Licensed Marks upon request. Gateway has the right to take all reasonable actions that it deems necessary to ensure that Licensee’s activities under this Agreement and uses of the Licensed Marks are consistent with the reputation for quality and prestige of Products bearing the Licensed Marks which were sold by Gateway on or before the Effective Date.
Appears in 4 contracts
Samples: Asset Purchase Agreement (Gateway Inc), Limited License Agreement (MPC Corp), Limited License Agreement (MPC Corp)