Physically light Sample Clauses

Physically light minimally encumbered by fixed assets or large numbers of staff, and profiting not from surpluses made in production but from economic ‘rents’ that arise from the ownership of ‘intangible’ assets such as legally protected brands, patents and other forms of ‘intellectual property’ (IP). In this world, design, branding, marketing, as well as fiscal or financial manipulation, are more important to strategy than production, let alone such qualities as national or local loyalty, patriotism and good citizenship.