Common use of Prior Relationship Clause in Contracts

Prior Relationship. Blockbuster, with respect to Blockbuster and its Affiliates, and Viacom, with respect to Viacom and its Affiliates, agree to take all commercially reasonable action to discontinue their respective uses as promptly as is commercially reasonable of any printed material that indicates an ownership or other relationship between or among Viacom and Blockbuster or any of their respective Affiliates that has changed as a result of the IPO, the Split-Off or any other transactions contemplated hereby; PROVIDED that this Section 2.04 shall not prohibit the use of printed material containing appropriate and accurate references to such relationship.

Prior Relationship. Blockbuster, with respect to ------------------ Blockbuster and its Affiliates, and Viacom, with respect to Viacom and its Affiliates, agree to take all commercially reasonable action to discontinue their respective uses as promptly as is commercially reasonable of any printed material that indicates an ownership or other relationship between or among Viacom and Blockbuster or any of their respective Affiliates that has changed as a result of the IPO, the Split-Off or any other transactions contemplated hereby; PROVIDED provided that this Section 2.04 shall not prohibit the use of printed -------- material containing appropriate and accurate references to such relationship.

Prior Relationship. Blockbuster, with respect to Blockbuster and its Affiliates, and Viacom, with respect to Viacom and its Affiliates, agree to take all commercially reasonable action to discontinue their respective uses as promptly as is commercially reasonable of any printed material that indicates an ownership or other relationship between or among Viacom and Blockbuster or any of their respective Affiliates that has changed as a result of the IPO, the Split-Off or any other transactions contemplated hereby; PROVIDED provided that this Section 2.04 shall not prohibit the use of printed material containing appropriate and accurate references to such relationship.