Sales and Service Function Sample Clauses
Sales and Service Function. For the mutual benefit of the Parties, Nikola (and its respective Affiliates) shall use reasonable commercial efforts to promote the sale of the Products to all potential users within each of the Territories. Nikola shall (or shall cause its respective Affiliates and the Nikola Dealers to) maintain appropriate personnel and facilities to service the Products sold by it within each of the Territories. Advertising and promotional expenses in the Territory will be on cost of Nikola.
Sales and Service Function. For the mutual benefit of the Parties, Iveco (and its respective Affiliates) shall use reasonable commercial efforts to promote the sale of the Products to all potential users within each of the Territory. Iveco shall (or shall cause its respective Affiliates and the Iveco Dealers to) maintain appropriate personnel and facilities to service the Products sold within the Territory. Advertising and promotional expenses in the Territory will be the cost of Iveco.