EXHIBIT 10(uu)
November 6, 1997
Xxxxxxx Xxxxxxxx
Product Manager
Quicken Financial Network
0000 Xxxxxx Xxxxxx
Xxxxxxxx Xxxx, XX 00000
Dear Xxxxxxx,
Per our oral agreement, this letter serves as the contract between Sandbox
Entertainment and Xxxxxxx.xxx and Excite for the building of a promotional
contest on the Sandbox Entertainment Network designed to promote the Business
and Investing channel.
1. Sandbox will create two customized, twenty-eight day contests designed to
drive users from the contest residing on the Sandbox Entertainment Network
to both Xxxxxxx.xxx and Xxxxxxx.Xxxxxx.xxx to retrieve contest answers
found within the joint site; Excite/Quicken Business and Investing Channel
and the Xxxxxxx.xxx site.
2. Sandbox will develop content based on marketing direction from Xxxxxxx.xxx
and Excite. The focus of this contest is based on integrating the most
relevant Excite/Quicken Business and Investing Channel content. Final
content will be subject to Xxxxxxx.xxx and Excite approval.
3. Sandbox is responsible for the development of all creative for the game
pages. All creative is subject to Xxxxxxx.xxx and Excite approval.
4. Users originating from the Xxxxxxx.xxx and Excite sites will be forwarded
back to the respective sites they came from to search for contest answers
in order to maintain Excite and Xxxxxxx.xxx brand consistency.
5. Sandbox Entertainment will promote the event from a permanent graphic ad,
which will reside on the home pages of the Sandbox Entertainment Network.
Users originating from the Sandbox site will be forwarded to the
Xxxxxxx.xxx and Excite versions of the game on a rotating basis. Sandbox
will send an e-mail promoting the contest to their respected registered
base.
6. The contest environment will be branded with the appropriate marks of
Excite and Xxxxxxx.xxx approved by both parties.
7. All pages content, look and feel will be subject to the approval of
Xxxxxxx.xxx and Excite.
8. All Prizes will be provided by Xxxxxxx.xxx/Xxxxxx. This responsibility also
includes fulfillment and execution.
9. Users will be required to register in order to play. The data base and
registration process will utilize Sandbox's existing infrastructure. They
will be given the option to receive notices of future Xxxxxxx.xxx/Xxxxxx
games and activities. The complete registration data for these users will
be compiled to report form and provided to Xxxxxxx.xxx and Excite.
10. While the contest is designed to drive traffic throughout the Xxxxxxx.xxx
and Excite sites, user activity within the contest on the sandbox site will
be reported to Xxxxxxx.xxx and Excite. This includes all page
views/impressions and click through data.
11. Users must adhere to rules that will be subject to the approval of Excite
and Xxxxxxx.xxx.
12. In accordance with Xxxxxxx.xxx and Excite's request to run the contest as a
sweepstakes and acceptance of the necessary experience to do so,
Xxxxxxx.xxx and Excite acknowledge and agree that Xxxxxxx.xxx and Excite
will be responsible for verifying that the "Fiscal Fitness Challenge"
complies with all applicable federal, state and local lottery, sweepstakes
and related laws and that Xxxxxxx.xxx and Excite agree to indemnify and
hold harmless Sandbox Entertainment Corporation, its predecessors,
successors and assigns and each past or present subsidiary, officer,
director, employee or agent (each an "Indemnified Party"), from and against
any and all claims, demands, liabilities, penalties, interest, charges,
losses, and costs (including, without limitation, reasonable attorneys'
fees) that an Indemnified Party incurs arising from or related to the ___
compliance with such laws.
13. The cost for the development, maintenance and execution of the two
customized twenty-eight day contests is $60,000. The contest will be paid
in equal amounts of $30,000 by Excite and Xxxxxxx.xxx. Sandbox will bill
each entity accordingly.
Xxxxxxx Xxxxxxxx Xxxx Xxxxxxx
/s/ Xxxxxxx Xxxxxxxx /s/ Xxxx Xxxxxxx
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Date 11/12/97 Date 11/14/97
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