CORPORATE NAME LETTER The Coca-Cola Company Coca-Cola Plaza Atlanta, Georgia October 2, 2010
Exhibit 10.4
The Coca-Cola Company
Coca-Cola Plaza
Atlanta, Georgia
October 2, 2010
International CCE Inc.
0000 Xxxxx Xxxx Xxxxxxx
Atlanta, Georgia 30339
Gentlemen:
Reference is made to the Bottler’s Agreements and Distributor’s Agreements entered into among The Coca-Cola Company, The Coca-Cola Export Corporation and your European Subsidiaries with an effective date of October 2, 2010 (hereinafter referred to as the “Agreement”).
We hereby authorize you to use the trademark COCA-COLA in your corporate name: “COCA-COLA ENTERPRISES, INC.” and in the names of your subsidiaries listed below that are not party to the Agreements:
Belgium
Coca-Cola Enterprises Services bvba/sprl
IPV Coca-Cola Enterprises Belgium/Coca-Cola Enterprises Services Kaderleden
IRP Coca-Cola Enterprises Belgium/Coca-Cola Enterprises Services Cadres
IRP Coca-Cola Enterprises Belgium/Coca-Cola Enterprises Services Employés-Ouvriers
Luxembourg
Coca-Cola Enterprises Finance ST1 Commandite SCA
Coca-Cola Enterprises Finance LT1 Commandite SCA
Coca-Cola Enterprises Finance LT2 Commandite SCA
France
Coca-Cola Immobilier SC1
Great Britain
Coca-Cola Enterprises UK Limited
Coca-Cola Enterprises Great Britain Limited
Coca-Cola Enterprises Europe Limited
Coca-Cola Enterprises Pension Scheme Trustee Ltd.
Canada
Coca-Cola Enterprises (Canada) Bottling Finance Co.
The authorization granted herein will expire automatically upon expiration or termination of the Agreements, and is revocable by us in our absolute discretion, in whole or in part, upon ninety (90) days’ written notice. Upon expiration or termination of the Agreement or revocation of this Authorization, Coca-Cola Enterprises, Inc. and the above named entities shall take any and all affirmative steps to delete “Coca-Cola” from their respective corporate name and to amend any other reference to “Coca-Cola” in any and all statements or documents including government licenses, registrations or any other records.
Nothing contained herein shall give you any interest in the goodwill derived from the use of the trademark COCA-COLA in your corporate name. It is hereby expressly agreed and understood that there is extended only a permission uncoupled with any interest to use the trademark COCA-COLA, and that we retain the sole and exclusive right to initiate and defend any or all proceedings and actions relating to such trademark.
Sincerely, | ||
THE COCA-COLA COMPANY | ||
By: | /S/ XXXXXXX X. XXXXXXX XXX | |
Authorized Representative | ||
Date: | October 2, 2010 |
ACCEPTED BY: | ||
INTERNATIONAL CCE INC. | ||
By: | /S/ XXXXXXX X. XXXXXX | |
Authorized Representative | ||
Date: | October 2, 2010 |