AMENDMENT AGREEMENT TO NOTE HEDGE CONFIRMATION

Exhibit 10.10

EXECUTION COPY

AMENDMENT AGREEMENT TO NOTE HEDGE CONFIRMATION

     THIS AMENDMENT AGREEMENT (this “Agreement”) is made as of September 25, 2009, between Deutsche Bank AG, London Branch (“Dealer”) and Xxxxxxx Entertainment Company (“Counterparty”).

     DEUTSCHE BANK AG, LONDON BRANCH IS NOT REGISTERED AS A BROKER DEALER UNDER THE U.S. SECURITIES EXCHANGE ACT OF 1934. DEUTSCHE BANK SECURITIES INC. (“DBSI”) HAS ACTED SOLELY AS AGENT IN CONNECTION WITH THE TRANSACTION AND HAS NO OBLIGATION, BY WAY OF ISSUANCE, ENDORSEMENT, GUARANTEE OR OTHERWISE WITH RESPECT TO THE PERFORMANCE OF EITHER PARTY UNDER THE TRANSACTION. AS SUCH, ALL DELIVERY OF FUNDS, ASSETS, NOTICES, DEMANDS AND COMMUNICATIONS OF ANY KIND RELATING TO THIS TRANSACTION BETWEEN DEUTSCHE BANK AG, LONDON BRANCH, AND COUNTERPARTY SHALL BE TRANSMITTED EXCLUSIVELY THROUGH DEUTSCHE BANK SECURITIES INC. DEUTSCHE BANK AG, LONDON BRANCH IS NOT A MEMBER OF THE SECURITIES INVESTOR PROTECTION CORPORATION (SIPC).

     WHEREAS, Dealer and Counterparty are parties to a Confirmation dated as of September 24, 2009 (the “Confirmation”) evidencing a Share Option Transaction (Ref. 349578);

     WHEREAS, the parties wish to amend the Confirmation on the terms and conditions set forth in this Agreement;

     NOW, THEREFORE, in consideration of their mutual covenants herein contained, the parties hereto agree as follows:

     Section 1. Terms Used but Not Defined Herein. Terms used but not defined herein shall have the respective meanings given to them in the Confirmation.

     Section 2. Amendment to the Confirmation.

	(a)		The “Premium” under Annex A to the Confirmation shall be replaced with USD 30,672,000.
	(b)		The “Number of Note Hedging Units” shall be replaced with 360,000. For the avoidance of doubt, the reference to the “initial Number of Note Hedging Units” under the caption “Private Placement Procedures” shall be deemed to refer to the quantity 360,000.

     Section 3. Representations and Warranties.

     Counterparty represents and warrants to Dealer as follows:

	(a)		On the date of this Agreement, (A) Counterparty is not aware of any material nonpublic information regarding Counterparty or the Shares and (B) the Offering Memorandum does not contain any untrue statement of a material fact or any omission of a material fact necessary to make the statements therein, in the light of the circumstances under which they were made, not misleading.
	(b)		Counterparty is not entering into this Agreement for the purpose of (i) creating actual or apparent trading activity in the Shares (or any security convertible into or exchangeable for the Shares) or (ii) raising or depressing or otherwise manipulating the price of the Shares (or any security convertible into or exchangeable for the Shares), in either case in violation of the Exchange Act.

(c) The representations and warranties of Counterparty set forth in the Confirmation and in Section 3 of the Agreement as defined in the Confirmation are true and correct and are hereby deemed to be repeated to Dealer as if set forth herein with (i) each reference therein to the Transaction being deemed to refer to the Transaction as amended by this Agreement and (ii) each representation or warranty therein that is made as of, or with respect to the state of affairs on, the Trade Date being deemed to be made as of, or with respect to the state of affairs on, the date of this Agreement.

     Section 4. Effectiveness. This Agreement shall become effective upon execution by the parties hereto.

     Section 5. Counterparts. This Agreement may be signed in any number of counterparts, each of which shall be an original, with the same effect as if all of the signatures thereto and hereto were upon the same instrument.

     Section 6. Governing Law. This Agreement shall be governed by the laws of the State of New York (including Title 14 of the New York General Obligations Law but otherwise without reference to its choice of law doctrine).

     Section 7. Effectiveness of Confirmation. Except as amended hereby, all the terms of the Confirmation shall remain and continue in full force and effect and are hereby confirmed in all respects.

2

     IN WITNESS WHEREOF, the parties have signed this Agreement as of the date and year first above written.

		XXXXXXX ENTERTAINMENT COMPANY
		By:		/s/ Xxxxxx X. Xxxx
		Name:		Xxxxxx X. Xxxx
		Title:		EVP and General Counsel

[Counterparty Signature Page]

Agreed and accepted by:
DEUTSCHE BANK AG, LONDON BRANCH
By:		/s/ Xxxx Xxxxxxx
		Name: Xxxx Xxxxxxx
		Title: Managing Director
By:		/s/ Xxxx Xxxxxx
		Name: Xxxx Xxxxxx
		Title: Managing Director
DEUTSCHE BANK SECURITIES INC.
acting solely as Agent in connection with this Transaction
By:		/s/ Xxxx Xxxxxxx
		Name: Xxxx Xxxxxxx
		Title: Managing Director
By:		/s/ Xxxx Xxxxxx
		Name: Xxxx Xxxxxx
		Title: Managing Director

[Signature Page]