FORM OF TRADEMARK LICENSE AGREEMENT
Exhibit 10.8
FORM OF TRADEMARK LICENSE AGREEMENT
This TRADEMARK LICENSE AGREEMENT ("Agreement"), is entered into as of September ___, 2019 ("Effective Date"), by and between HERTZ INVESTMENT GROUP, LLC, a Delaware limited liability company, having a principal place of business at 00000 Xxxxxxx Xxxx., Xxxxx 000 Xxxxx, Xxxxxxxx Xxxxx, XX 00000 ("Licensor"), and HERTZ GROUP REALTY TRUST, INC., a Maryland corporation, having a principal place of business at 00000 Xxxxxxx Xxxx., Xxxxx 000 Xxxxx, Xxxxxxxx Xxxxx, XX 00000 ("Licensee" and together with Licensor, the "Parties"), and the Parties agree as follows:
ARTICLE 1.
BACKGROUND AND DEFINITIONS
1.1 Licensor has adopted, is using, and is the owner of all right, title, and interest in the Licensed Xxxx (as defined in Article 1.6) in the United States for financial services.
1.2 Licensee is a real estate investment trust managed by Hertz Group REIT Advisor, LLC, a Delaware limited liability company (the "Advisor"), an affiliate of Licensor.
1.3 Licensee desires to use the Licensed Xxxx as part of, and in conjunction with, the trade name Hertz Group Realty Trust, Inc.
1.4 Licensor desires to license the Licensed Xxxx to Licensee to be used as part of, and in conjunction with, the trade name Hertz Group Realty Trust, Inc., subject to the terms and conditions set forth in this Agreement.
1.5 "Control" means the possession, directly or indirectly, of the power to direct or cause the direction of the management or policies of a person or entity, whether through the ownership of voting securities, by contract or otherwise.
1.6 "Licensed Xxxx" means the stylized xxxx "H", as depicted in the USPTO Registration No. 5,283,875, attached hereto as Exhibit "A" and made a part hereof.
1.7 "Licensed Trade Name" means the corporate name Hertz Group Realty Trust, Inc. and any variation thereof including the term Hertz Group that is used by Licensed Users.
1.8 "Licensed User" and "Licensed Users" means Licensee and Licensee's subsidiaries.
ARTICLE 2.
LICENSE GRANT AND CONDITIONS OF LICENSED USE
2.1 Licensor hereby grants Licensed Users a nonexclusive, nontransferable, nonsublicensable, royalty-free license, during the term of this Agreement, to use and display the Licensed Trade Name and the Licensed Xxxx in the United States solely in connection with the Licensee's corporate name and identifying xxxx.
LICENSEOR: HERTZ INVESTMENT GROUP, LLC | 1 | TRADEMARK LICENSE AGREEMENT |
LICENSEE: HERTZ GROUP REALTY TRUST, INC. |
2.2 The Licensed Xxxx shall remain the exclusive property of Licensor and nothing in this Agreement shall give Licensed Users any right or interest in the Licensed Xxxx except the licenses expressly granted in this Agreement.
2.3 All of Licensor's rights in and to the Licensed Xxxx, including, but not limited to, the right to use and to grant others the right to use the Licensed Xxxx, are reserved by Licensor.
2.4 No license, right, or immunity is granted by either Party to the other, either expressly or by implication, or by estoppel, or otherwise with respect to any trademarks, copyrights, or trade dress, or other property right, other than with respect to the Licensed Trade Name and the Licensed Xxxx in accordance with Article 2.1 of this Agreement.
2.5 All use of the Licensed Xxxx by Licensed Users, and all goodwill associated with such use, shall inure to the benefit of Licensor.
2.6 Licensed Users acknowledge that Licensor is the sole owner of all right, title and interest in and to the Licensed Xxxx, and that Licensed Users have not acquired, and shall not acquire, any right, title or interest in or to the Licensed Xxxx except the right to use the Licensed Xxxx in accordance with the terms of this Agreement.
2.7 Licensed Users shall not register the Licensed Xxxx in any jurisdiction without Licensor's express prior written consent, and Licensor shall retain the exclusive right to apply for and obtain registrations for the Licensed Xxxx throughout the world.
2.8 Licensed Users shall not challenge the validity of the Licensed Xxxx, nor shall Licensed Users challenge Licensor's ownership of the Licensed Xxxx or the enforceability of Licensor's rights therein.
2.9 Licensed Users shall use the Licensed Xxxx in a form which is in accordance with sound trademark practice so as not to weaken the value of the Licensed Xxxx. Licensed Users shall use the Licensed Xxxx in a manner that does not derogate, based on an objective business standard, Licensor's rights in the Licensed Xxxx or the value of the Licensed Xxxx, and shall take no action that would, based on an objective standard, interfere with, diminish or tarnish those rights or value.
2.10 Licensed Users agree to cooperate with Licensor's preparation and filing of any applications, renewals or other documentation necessary or useful to protect and/or enforce Licensor's intellectual property rights in the Licensed Xxxx.
2.10.1 Licensed Users shall notify Licensor promptly of any actual or threatened infringements, imitations or unauthorized uses of the Licensed Xxxx of which Licensed Users become aware.
2.10.2 Licensor shall have the sole right, though it is under no obligation, to bring any action for any past, present and future infringements of its intellectual property rights in the Licensed Xxxx.
2.10.3 Licensed Users shall cooperate with Licensor, at Licensor's expense for any out-of-pocket costs incurred by Licensed Users, in any efforts by Licensor to enforce its rights in the Licensed Xxxx or to prosecute third party infringers of the Licensed Xxxx.
2.10.4 Licensor shall be entitled to retain any and all damages and other monies awarded or otherwise paid in connection with any such action.
LICENSEOR: HERTZ INVESTMENT GROUP, LLC | 2 | TRADEMARK LICENSE AGREEMENT |
LICENSEE: HERTZ GROUP REALTY TRUST, INC. |
ARTICLE 3.
TERM AND TERMINATION
3.1 Either Party may terminate this Agreement by giving the other Party thirty (30) days' prior written notice.
3.2 This Agreement and all rights and licenses granted under this Agreement shall terminate as soon as practicable, but no longer than thirty (30) days, after:
3.2.1 Licensee is acquired by a third party; or
3.2.2 Licensor or any affiliate of Licensor ceases to manage Licensee.
3.3 Upon termination of this Agreement, Licensed Users shall immediately cease use of the Licensed Trade Name and Licensed Xxxx as soon as practicable, but no longer than thirty (30) days, after termination.
ARTICLE 4.
GENERAL PROVISIONS
4.1 Indemnification. Licensed Users, at Licensed Users' own expense, shall indemnify, hold harmless and defend Licensor, its affiliates, successors and assigns, and its and their directors, officers, employees and agents, against any claim, demand, cause of action, debt, expense or liability (including attorneys' fees and costs), to the extent that the foregoing (a) is based on a claim resulting solely from any service provided or offered by Licensed Users, (b) results from a material breach, or is based on a claim that, if true, would be a material breach, of this Agreement by Licensed Users, or (c) is based upon Licensed Users' unauthorized or improper use of the Licensed Xxxx.
4.2 LIMITATION OF WARRANTY AND LIABILITY. LICENSOR DOES NOT MAKE WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, RELATED TO OR ARISING OUT OF THE LICENSED XXXX OR THIS AGREEMENT.
4.2.1 LICENSOR SPECIFICALLY DISCLAIMS ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT AND TITLE, AND ALL OTHER WARRANTIES THAT MAY OTHERWISE ARISE FROM COURSE OF DEALING, USAGE OF TRADE OR CUSTOM.
4.2.2 IN NO EVENT SHALL LICENSOR OR ANY OF ITS DIRECTORS, OFFICERS, EMPLOYEES, LICENSORS, SUPPLIERS OR OTHER REPRESENTATIVES BE LIABLE FOR ANY INDIRECT, SPECIAL OR CONSEQUENTIAL DAMAGES, OR DAMAGES FOR LOSS OF PROFITS, BUSINESS INTERRUPTION, LOSS OF GOODWILL, COMPUTER FAILURE OR MALFUNCTION OR OTHERWISE, ARISING FROM OR RELATING TO THIS AGREEMENT OR THE LICENSED XXXX, EVEN IF LICENSOR IS EXPRESSLY ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. The foregoing limitation of liability and exclusion of certain damages shall apply regardless of the failure of essential purpose of any remedies available to either party.
LICENSEOR: HERTZ INVESTMENT GROUP, LLC | 3 | TRADEMARK LICENSE AGREEMENT |
LICENSEE: HERTZ GROUP REALTY TRUST, INC. |
4.3 Non-Transferable Agreement. Licensed Users may not assign this Agreement and/or any rights and/or obligations hereunder without the prior written consent of Licensor and any such attempted assignment shall be void.
4.4 Remedies. Licensed Users acknowledge that a material breach of Licensed Users' obligations under this Agreement would cause Licensor irreparable damage. Accordingly, Licensed Users agree that in the event of such breach or threatened breach, in addition to remedies at law, Licensor shall have the right to enjoin Licensed Users from the unlawful and/or unauthorized use of the Licensed Trade Name and/or the Licensed Xxxx and other equitable relief to protect Licensor's rights in the Licensed Xxxx.
4.5 Integration. This Agreement contains the entire agreement of the Parties. No promise, inducement, representation or agreement, other than as expressly set forth herein, has been made to or by the Parties hereto. All prior agreements and understandings related to the subject matter hereof, whether written or oral, are expressly superseded hereby and are of no further force or effect.
4.6 Binding Agreement. This Agreement shall be binding upon the Parties' permitted assigns and successors and references to each Party shall include such assigns and successors.
4.7 Amendment. This Agreement cannot be altered, amended or modified in any respect, except by a writing duly signed by both Parties.
4.8 No Strict Construction. The normal rule of construction to the effect that any ambiguities are to be resolved against the drafting Party shall not be employed in the interpretation of this Agreement. Headings are for reference and shall not affect the meaning of any of the provisions of this Agreement.
4.9 Waiver. At no time shall any failure or delay by either party in enforcing any provisions, exercising any option, or requiring performance of any provisions, be construed to be a waiver of same.
4.10 Governing Law and Jurisdiction. The provisions of this Agreement shall be governed by and construed in accordance with the laws of the State of California (excluding any conflict of law rule or principle that would refer to the laws of another jurisdiction). Each Party hereto irrevocably submits to the jurisdiction of the state and federal courts located in California, in any action or proceeding arising out of or relating to this Agreement, and each Party hereby irrevocably agrees that all claims in respect of any such action or proceeding must be brought and/or defended in any such court; provided, however, that matters which are under the exclusive jurisdiction of the federal courts shall be brought in the Federal District Court for the Central District of California. Each Party hereto consents to service of process by any means authorized by the applicable law of the forum in any action brought under or arising out of this Agreement, and each Party irrevocably waives, to the fullest extent each may effectively do so, the defense of an inconvenient forum to the maintenance of such action or proceeding in any such court.
LICENSEOR: HERTZ INVESTMENT GROUP, LLC | 4 | TRADEMARK LICENSE AGREEMENT |
LICENSEE: HERTZ GROUP REALTY TRUST, INC. |
4.11 Attorney's Fees. In the event any suit or other legal proceeding is brought for the enforcement of any of the provisions of this Agreement, the Parties hereto agree that the prevailing party shall be entitled to recover from the other party upon final judgment on the merits reasonable attorneys' fees (and sales taxes thereon, if any), including attorneys' fees for any appeal, and costs incurred in bringing such suit or proceeding.
4.12 Relationship of the Parties. Nothing in this Agreement will be construed as creating a joint venture, partnership, or employment relationship between Licensor and Licensee or any of Licensee's subsidiaries. Neither Party will have the right, power or implied authority to create any obligation or duty on behalf of the other Party.
4.13 Notices. Unless otherwise specified in this Agreement, all notices shall be in writing and delivered personally, mailed, first class mail, postage prepaid, or delivered by confirmed electronic or digital means, to the addresses set forth at the beginning of this Agreement and to the attention of the undersigned. Either Party may change the addresses or addressees for notice by giving notice to the other. All notices shall be deemed given on the date personally delivered, when placed in the mail as specified or when electronic or digital confirmation is received.
4.14 Counterparts. This Agreement may be executed in counterparts, by manual or facsimile signature, each of which will be deemed an original and all of which together will constitute one and the same instrument.
[Signatures on following page]
LICENSEOR: HERTZ INVESTMENT GROUP, LLC | 5 | TRADEMARK LICENSE AGREEMENT |
LICENSEE: HERTZ GROUP REALTY TRUST, INC. |
IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be executed as of the day and year first above written.
LICENSOR | LICENSEE | |
HERTZ INVESTMENT GROUP, LLC | HERTZ GROUP REALTY TRUST, INC. | |
a Delaware limited liability company | a Maryland corporation | |
(Signature) | (Signature) | |
Xxxx X. Xxxxxxx, Executive VP/Secretary | Xxxx X. Xxxxxxx, Executive VP/Secretary |
LICENSEOR: HERTZ INVESTMENT GROUP, LLC | Signature Page | TRADEMARK LICENSE AGREEMENT |
LICENSEE: HERTZ GROUP REALTY TRUST, INC. |
EXHIBIT "A"
USPTO REGISTRATION NO. 5,283,875
See Attached.
LICENSEOR: HERTZ INVESTMENT GROUP, LLC | Exhibit "A" | TRADEMARK LICENSE AGREEMENT |
LICENSEE: HERTZ GROUP REALTY TRUST, INC. |