July 6, 2007

Exhibit (d)(5)

July 6, 2007

STRICTLY CONFIDENTIAL

Xx. Xxxxxx Xxxxxxxx

CFO and Acting CEO

Boston Communications Group, Inc.

55 Middlesex Turnpike

Bedford, MA 01730

Dear Xx. Xxxxxxxx:

Reference is made to the Exclusivity Period under our initial indication of interest letter agreement, dated May 1, 2007, which is presently scheduled to expire on July 9, 2007. We are writing to confirm our agreement that the Exclusivity Period is hereby extended and will now expire at 5:00 p.m. Eastern time on July 13, 2007.

In order to confirm our agreement, please sign and return a copy of this letter to us.

Megasoft Limited
By:		/s/ Xxxxxxx Xxxxxx
		Xxxxxxx Xxxxxx
		EVP
Acknowledged and agreed:
Boston Communications Group, Inc.
By:		/s/ Xxxxxx Xxxxxxxx
		Xxxxxx Xxxxxxxx
		CFO and Acting CEO