SuperMedia and Local.com® Extend and Expand Distribution Agreement
Exhibit 99.1
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SuperMedia and Xxxxx.xxx® Extend and Expand
Distribution Agreement
Distribution Agreement
DALLAS and IRVINE, Calif., Oct. 6, 2010 — SuperMedia(NASDAQ: SPMD), the full service digital
ad agency for America’s local small-to medium-sized businesses, and Xxxxx.xxx® Corporation (NASDAQ:
LOCM), a leading local search site and network, today announced the expansion of their strategic
relationship and extension of their existing distribution agreement.
“It is our mission to be the one stop shop for all of our clients’ advertising needs, no matter
where they wish to be seen: online, mobile, or print, Superpages is there to help them grow their
business,” said Xxxxxx Xxxxxxxx Xxxxxxxxxx, chief marketing officer, SuperMedia. “Clients are seeing
results from our advertising because consumers are finding them whenever and wherever they need to
make a local buying decision. Clients also benefit from our award-winning1
SuperGuarantee® program and with agreements with companies like Xxxxx.xxx the word will
spread further of our Good Guys.”
SuperMedia clients will now be distributed across Xxxxx.xxx’s OCTANE360 network,
which features over 80,000 locally-targeted sites. For example, a SuperMedia client who is a tax attorney in Burbank, CA, will now be
prominently featured on the home page of xxx.xxxxxxxxxxxxxxxxxx.xxx.
The expanded agreement, which includes a multi-year extension,
provides for increased collaboration between the companies on new distribution, traffic, product and revenue initiatives.
“The renewal and expansion of our strategic relationship represents the latest evolution of what we
believe is a win-win relationship with SuperMedia that has been built over the past five years,”
said Xxxxx.xxx president and COO, Xxxxx Xxxxx. “We believe this expanded agreement will deliver
additional value to SuperMedia advertisers while securing long term revenue streams for Xxxxx.xxx
across our expanded network business. We further believe that this represents an early
demonstration of the value of the OCTANE product range to our key business partners.”
About SuperMedia LLC
SuperMedia LLC (NASDAQ:SPMD) is the full service digital ad agency for America’s local small- to
medium-sized businesses. SuperMedia specializes in results. Click-here results. Ring-the-phone
results. Knock-on-the-door results.
SuperMedia’s advertising solutions and services include: the SuperGuarantee® program,
the SuperTradeExchange® program, the now easy-to-read Verizon®, FairPoint® and Frontier®
Yellow Pages, Xxxxxxxxxx.xxx®, XxxxxXxxXxxxxx.xxx®, SuperpagesSM for your
mobile and Superpages™ direct mail products. For more information, visit xxx.xxxxxxxxxx.xxx.
About Xxxxx.xxx®
Xxxxx.xxx Corporation (NASDAQ: LOCM) owns and operates a leading local search site and network in
the United States. The company uses patented and proprietary technologies to provide over 20
million consumers each month with relevant search results for local businesses, products and
services on Xxxxx.xxx and over 800 partner sites. Xxxxx.xxx owns or manages over 80,000
geo-category domain sites, and tens of thousands of small business customers use Xxxxx.xxx products
and services to reach consumers using a variety of subscription, performance and display
advertising and website products. To advertise, or for more information visit: xxx.xxxxx.xxx.
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Forward Looking Statements
All statements other than statements of historical fact included in this document regarding our
anticipated financial position, business strategy and plans and objectives of our management for
future operations,
are forward-looking statements. When used in this report, words such as ‘anticipate,’ ‘believe,’
‘estimate,’ ‘plans,’ ‘expect,’ ‘intend,’ ‘projects,’ ‘feel’ and similar expressions and phrases, as
they relate to Xxxxx.xxx or our management, identify forward-looking statements. Any
forward-looking statements are based on the beliefs of our management as well as assumptions made
by and information currently available to our management. Actual results could differ materially
from those contemplated by the forward-looking statements as a result of certain factors,
including, but not limited to, our ability to monetize the Xxxxx.xxx domain, our ability to
incorporate our local-search technologies, our ability to market the Xxxxx.xxx domain as a
destination for consumers seeking local-search results, our ability to grow our business by
enhancing our local-search services, including through businesses we acquire, the possibility that
the information and estimates used to predict anticipated revenues and expenses associated with the
businesses we acquire are not accurate, difficulties executing integration strategies or achieving
planned synergies, the possibility that integration costs and go-forward costs associated with the
businesses we acquire will be higher than anticipated, our ability to increase the number of
businesses that purchase our subscription advertising and other business products, our ability to
expand our advertiser and distribution networks, our ability to integrate and effectively utilize
our acquisitions’ technologies, our ability to develop our products and sales, marketing, finance
and administrative functions and successfully integrate our expanded infrastructure, as well as our
dependence on major advertisers, competitive factors and pricing pressures, changes in legal and
regulatory requirements, and general economic conditions. Any forward-looking statements reflect
our current views with respect to future events and are subject to these and other risks,
uncertainties and assumptions relating to our operations, results of operations, growth strategy
and liquidity. All subsequent written and oral forward-looking statements attributable to us or
persons acting on our behalf are expressly qualified in their entirety by this paragraph. Unless
otherwise stated, all site traffic and usage statistics are from third-party service providers
engaged by the company.
Our Annual Report on Form 10-K, subsequent Quarterly Reports on Form 10-Q, recent Current Reports
on Form 8-K, and other Securities and Exchange Commission filings discuss the foregoing risks as
well as other important risk factors that could contribute to such differences or otherwise affect
our business, results of operations and financial condition. The forward-looking statements in this
release speak only as of the date they are made. We undertake no obligation to revise or update
publicly any forward-looking statement for any reason.
# # #
SuperMedia Media Relations Contact:
Xxxxxx Xxxxx
000-000-0000
xxxxxx.xxxxx@xxxxxxxxxx.xxx
Xxxxxx Xxxxx
000-000-0000
xxxxxx.xxxxx@xxxxxxxxxx.xxx
SuperMedia Investor Relations Contact
Xxxxx Xxxxxx
000-000-0000
xxxxx.xxxxxx@xxxxxxxxxx.xxx
Xxxxx Xxxxxx
000-000-0000
xxxxx.xxxxxx@xxxxxxxxxx.xxx
Xxxxx.xxx Investor Relations and Media Relations Contact:
Xxxxxxx Xxxxxxxxxxx
Xxxxx.xxx
000-000-0000
xxxxxxxxxxxx@xxxxx.xxx
Xxxxxxx Xxxxxxxxxxx
Xxxxx.xxx
000-000-0000
xxxxxxxxxxxx@xxxxx.xxx
SPMD-G
1 | 2010 Xxxxx award winning program. |
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