Exhibit 1
Joint Filing Agreement
AGREEMENT dated as of February 14, 2008, by and between J. Xxxxxx Xxxxxxxx
U.S.A., Inc. and WPP Group plc (collectively, the "Parties").
Each of the Parties hereto represents to the other Party that it is eligible to
use Schedule 13G to report its beneficial interest in shares of common stock,
$.001 par value per share, of LiveWorld, Inc. ("Schedule 13G") and it will file
the Schedule 13G on behalf of itself.
Each of the Parties agrees to be responsible for the timely filing of the
Schedule 13G and any and all amendments thereto and for the completeness and
accuracy of the information concerning itself contained in the Schedule 13G, and
the other Parties to the extent it knows or has reason to believe that any
information about the other Parties is inaccurate.
February 14, 2008
(Date)
J. XXXXXX XXXXXXXX U.S.A., INC.
By: /s/ Xxxxxxx Xxxxxx
-------------------
Name: Xxxxxxx Xxxxxx
Title: Executive Vice President,
General Counsel and Secretary
WPP GROUP PLC
By: /s/ Xxxx X.X. Xxxxxxxxxx
------------------------
Name: Xxxx X.X. Xxxxxxxxxx
Title: Group Finance Director
Page 8 of 8
