Common Contracts

OPTION AGREEMENT (INCENTIVE STOCK OPTION OR NONSTATUTORY STOCK OPTION)

Option Agreement • May 21st, 2013 • Blue Nile Inc • Retail-jewelry stores

• Contract Type
  Option Agreement
• Filed
  May 21st, 2013
• Company
  Blue Nile Inc
• Industry
  Retail-jewelry stores

Pursuant to your Stock Option Grant Notice (the “Grant Notice”) and this Option Agreement, Blue Nile, Inc. (the “Company”) has granted you an option under its 2013 Equity Incentive Plan (the “Plan”) to purchase the number of shares of the Company's Common Stock indicated in your Grant Notice at the exercise price indicated in your Grant Notice. The option is granted to you effective as of the date of grant set forth in the Grant Notice (the “Date of Grant”). If there is any conflict between the terms in this Option Agreement and the Plan, the terms of the Plan will control. Defined terms not explicitly defined in this Option Agreement or in the Grant Notice, but defined in the Plan, will have the same definitions as in the Plan.

BLUE NILE, INC. OPTION AGREEMENT (NONSTATUTORY STOCK OPTION)

Option Agreement • February 25th, 2013 • Blue Nile Inc • Retail-jewelry stores

• Contract Type
  Option Agreement
• Filed
  February 25th, 2013
• Company
  Blue Nile Inc
• Industry
  Retail-jewelry stores

Pursuant to your Stock Option Grant Notice (the “Grant Notice”) and this Option Agreement, Blue Nile, Inc. (the “Company”) has granted you an option under its 2004 Equity Incentive Plan (the “Plan”) to purchase the number of shares of the Company's Common Stock indicated in your Grant Notice at the exercise price indicated in your Grant Notice. The option is granted to you effective as of the date of grant set forth in the Grant Notice (the “Date of Grant”). If there is any conflict between the terms in this Option Agreement and the Plan, the terms of the Plan will control. Defined terms not explicitly defined in this Option Agreement or in the Grant Notice, but defined in the Plan, will have the same definitions as in the Plan.