AEG and Crypto.com to Lead Future of the Creative Capital of the Sports, Music and Entertainment World with New Naming Rights Agreement for Iconic Los Angeles Venue Formerly Known as STAPLES Center Recognizing these technologies will be at the...Naming Rights Agreement • November 17th, 2021
Contract Type FiledNovember 17th, 2021Los Angeles, November 17, 2021 — Today Crypto.com, the world’s fastest-growing cryptocurrency platform, and AEG, the world’s leading sports and live entertainment company, have launched a historic, 20-year naming rights agreement that will rename the AEG-owned and operated STAPLES Center, one of the most iconic and globally recognized sports and entertainment arenas in the world. Effective December 25, the multi-purpose arena, which hosts hundreds of annual marquee events and serves as the official home of the NBA’s Los Angeles Lakers and LA Clippers, the NHL’s LA Kings and the WNBA’s Los Angeles Sparks, will be known as Crypto.com Arena. This agreement also makes Crypto.com an official cryptocurrency platform partner of the Los Angeles Lakers and the LA Kings.