Mazda Data Sharing and Confidentiality AgreementData Sharing and Confidentiality Agreement • September 5th, 2019
Contract Type FiledSeptember 5th, 2019The authorized Mazda dealership (“Dealer”) in consideration of (a) Dealer’s desire to obtain the benefits of participation in connection with the Mazda Digital Certified program offered to the Dealer, (b) the benefits to Dealer obtained by Dealer’s utilization of market analysis data, customer experience program data, and such other programs as are further described herein below, Dealer desires and requests to submit certain data and information through Dealer's Customer Relationship Management System ("CRM") to Mazda and to Mazda’s selected third-party program services providers (“Service Providers”) for purposes of facilitating the evaluation, collection, cleansing and normalization of relevant Mazda Dealer data.