Celebrity endorsement agreement pdfCelebrity Endorsement Agreement • March 28th, 2021
Contract Type FiledMarch 28th, 2021This article is written by Arijit Mishra, from KIIT School of Law, Odisha. This article talks about the essential clause of Endorsement Agreement with its contents and purpose. Introduction Endorsement Agreement is a contract that allows an organization to use a celebrity’s name and reputation to promote a product or such services by his consent. Such a celebrity must be a well-known personality within a given field. To promote the company’s product or services, the endorser (celebrity) gets a compensation or fee. A celebrity Endorsement Agreement explains the terms and conditions of the endorsement, including how to advertise or use of the product or service. It also mentions other duties of the endorser, like wearing clothes while promoting the product or acting in an advertisement, etc or promoting the products or services in a perfect way. Who takes the Endorsement Agreement ? Parties involved in an Endorsement Agreement include the company that owns the product and the celebrity w