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WHAT TRIGGERS SOMEONE TO BECOME AN ENTREPRENEUR?Master’s Dissertation • August 25th, 2022
Entrepreneurs are important for the economic and social development of a country (Ajzen, 2011; Grilo & Irigoyen, 2005). They initiate technological change and breakthroughs and commercialize innovations (Viinikainen et al., 2017). In order to encourage entrepreneurship it is essential to understand what motivates these individuals to become an entrepreneur. A lot of research has already been conducted on the formation of entrepreneurial intentions, however, not on the determining triggers. Research about the final trigger one needs to convert his entrepreneurial intentions into actions is found to be lacking. Hence, this thesis examines the research gap concerning the topic “What triggers someone to become an entrepreneur?”. This master’s dissertation will first outline the entrepreneurial environment using the Theory of Planned Behavior by Ajzen (1985). The determining triggers will be placed in the framework of Ajzen using the theory of Summers (1998). Summers makes a distinction bet
