EXHIBIT 10(y) EXECUTIVE SEVERANCE AGREEMENT This EXECUTIVE SEVERANCE AGREEMENT (the "Agreement"), is made as of July 19, 2004 by and between ADVO, Inc. (the "Company") and Donald Schneider (the "Executive"). RECITALS: A. The Executive is an executive...Executive Severance Agreement • December 9th, 2004 • Advo Inc • Services-direct mail advertising services • Connecticut
