0001047469-04-008570 Sample Contracts

FORM OF EXCHANGE AGENT AGREEMENT
Exchange Agent Agreement • March 19th, 2004 • Primedia Inc • Periodicals: publishing or publishing & printing • New York

PRIMEDIA Inc., a Delaware corporation (the "Company") proposes to make an offer (the "Exchange Offer") to exchange all of its outstanding Series A 8% Senior Notes due 2013 (the "Old Notes") for its Series B 8% Senior Notes due 2013 (the "New Notes"). The terms and conditions of the Exchange Offer as currently contemplated are set forth in a prospectus, dated , 2004 (the "Prospectus"), proposed to be distributed to all record holders of the Old Notes. The Old Notes and the New Notes are collectively referred to herein as the "Notes."

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REGISTRATION RIGHTS AGREEMENT Dated as of May 15, 2003 by and among PRIMEDIA Inc. The Guarantors listed herein and Banc of America Securities LLC Citigroup Global Markets Inc.
Registration Rights Agreement • March 19th, 2004 • Primedia Inc • Periodicals: publishing or publishing & printing • New York

This Registration Rights Agreement (this "Agreement") is made and entered into as of May 15, 2003, by and between PRIMEDIA Inc., a Delaware corporation (the "Company"), each of the Guarantors (as defined in the Purchase Agreement referred to below) and J.P. Morgan Securities Inc., Banc of America Securities LLC and Citigroup Global Markets Inc., on their own behalf and as representatives of the other Initial Purchasers (as defined in the Purchase Agreement referred to below) (collectively, the "Initial Purchasers") who have agreed to purchase $300,000,000 principal amount of the Company's 8.0% Senior Notes due 2013 (the "Series A Notes") pursuant to the Purchase Agreement (as defined below).

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