0001193125-09-149403 Sample Contracts

REGISTRATION RIGHTS AGREEMENT
Registration Rights Agreement • July 15th, 2009 • Watchguard Registration Services, Inc. • Services-business services, nec • New York

Affinion Group, Inc., a Delaware corporation (the “Company”), proposes to issue and sell to Banc of America Securities LLC and Deutsche Bank Securities Inc. (collectively, the “Initial Purchasers”), upon the terms set forth in a purchase agreement dated June 2, 2009 (the “Purchase Agreement”), $150,000,000 aggregate principal amount of its 10 1/8% Senior Notes due 2013 (the “Initial Securities”). The Initial Securities will be unconditionally guaranteed (the “Senior Guarantees”) on a senior basis by the guarantors listed on Schedule B to the Purchase Agreement (the “Guarantors”). The Initial Securities will be issued pursuant to the Indenture, dated as of June 5, 2009, (the “Indenture”), among the Company, the Guarantors and Wells Fargo Bank, National Association, as trustee (the “Trustee”).

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150,000,000 10 1/8% SENIOR NOTES DUE 2013
Indenture • July 15th, 2009 • Watchguard Registration Services, Inc. • Services-business services, nec • New York

INDENTURE dated as of June 5, 2009 among Affinion Group, Inc., a Delaware corporation (the “Issuer”), the Subsidiary Guarantors (as defined herein) and Wells Fargo Bank, National Association, as trustee (the “Trustee”).

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