AGREEMENT AND PLAN OF MERGER BY AND AMONG SALESFORCE.COM, INC., BULLSEYE MERGER CORPORATION, BUDDY MEDIA, INC. AND SHAREHOLDER REPRESENTATIVE SERVICES LLC AS STOCKHOLDER REPRESENTATIVE Dated as of June 3, 2012Agreement and Plan of Merger • June 4th, 2012 • Salesforce Com Inc • Services-prepackaged software • Delaware
Contract Type FiledJune 4th, 2012 Company Industry JurisdictionTHIS AGREEMENT AND PLAN OF MERGER (this “Agreement”) is made and entered into as of June 3, 2012 by and among salesforce.com, inc., a Delaware corporation (“Parent”), Bullseye Merger Corporation, a Delaware corporation and a wholly owned subsidiary of Parent (“Merger Sub”), Buddy Media, Inc., a Delaware corporation (the “Company”), and Shareholder Representative Services LLC, a Colorado limited liability company, solely in its capacity as stockholder representative (the “Stockholder Representative”). All capitalized terms that are used but not defined herein shall have the respective meanings ascribed thereto in Annex A.