Canadian Premier enters agreement with Sun Life to grow association, affinity, and group creditor businessSun Life Financial Inc • December 13th, 2021 • Life insurance
TORONTO, Dec. 13, 2021 /CNW/ - Canadian Premier Life Insurance Company ("Canadian Premier") has entered into an agreement to acquire the sponsored markets business from Sun Life Assurance Company of Canada ("SLA"), a wholly owned subsidiary of Sun Life Financial Inc. ("Sun Life" or "SLF"). Sponsored markets include a variety of association & affinity, and group creditor clients. This transaction will see over 100 plan sponsors and roughly 1.5 million insured clients and plan members/customers move from Sun Life to Canadian Premier. Upon close, this transaction will build on Canadian Premier's longstanding presence and expertise in the Canadian market.
