Lenovo Joins Complexity Gaming as Lead Sponsor and HQ Naming Rights in Multi- Year AgreementSponsorship Agreement • March 28th, 2022 • GameSquare Esports Inc • Services-miscellaneous amusement & recreation
Contract Type FiledMarch 28th, 2022 Company IndustryMarch 28, 2022, Toronto, Ontario – Complexity Gaming (“Complexity”), a GameSquare Esports Inc. company (CSE: GSQ; OTCQB: GMSQF; FRA: 29Q1) (“GameSquare”, or the “Company”), has entered a multi-year sponsorship agreement with Lenovo Group (“Lenovo”), a Fortune Global 500 company serving customers in 180 markets around the world. The agreement ushers in the next generation of esports excellence for Complexity as it welcomes a forward-thinking, global leader as its lead sponsor and unveils the Lenovo Legion Esports Center. The sponsorship features Lenovo as the exclusive desktop and laptop PC supplier to Complexity to help power players and staff in our quest for competitive excellence in esports and in business. The partnership represents a meaningful increase in the value of naming rights for the Complexity headquarters located at the home of the Dallas Cowboys at The Star in Frisco. As highlighted in the Company’s recently published Letter to Shareholders, management intends to add new