Branded Channels definition
Examples of Branded Channels in a sentence
Notwithstanding the foregoing, and Wallpaper, advertising or direct marketing programs provided by Licensor under this Agreement or otherwise expressly approved in writing by Licensor shall be deemed acceptable by Licensor for distribution and display on the Branded Channels.
Further, the Company shall not advertise or promote the Branded Channels or otherwise use the Licensor Trademarks in any media in connection with any of the foregoing.
All advertising transmitted on the Branded Channels, exhibited through Wallpaper, and all direct marketing activities conducted on the Branded Channels shall comply with the specifications set forth in this Section 3.9(b) and all applicable laws and regulations in the Territory.
Notwithstanding the foregoing, (i) the standards applied by Licensor from time to time for Playboy TV in the United States shall be the controlling standards and any material transmitted on Playboy TV or the Spice Networks shall be deemed acceptable by Licensor for transmission on the Branded Channels and (ii) any materials provided, or approved by Licensor under this Agreement shall be deemed acceptable for transmission on the Branded Channels.
Licensee shall, in its sole discretion, designate an appropriate category from which the Branded Channels will be made available within Licensee’s FVOD menus.
Licensor shall launch two (2) Branded Channels on the FVOD Service consisting of FVOD Included Programs; provided that the parties may mutually agree to include more than two (2) Branded Channels on the FVOD Service.
If Licensor elects to make FVOD Included Programs available as part of a Branded Channel, Licensee shall license from Licensor all FVOD Included Programs made available by Licensor as part of such Branded Channel(s).
Licensee currently intends to make the Branded Channels available within a menu subcategory where other FVOD content is available and identified by the brand of each Branded Channel.
Licensor acknowledges that for the Company to conduct its business the Company will need to procure licenses of the Licensor Trademarks for use by systems operators and other distributors of the Programming for the purposes of distributing, marketing or advertising such Branded Channels or Branded Programming in the Territory (each, a “Permitted Sublicensee”).
Notwithstanding the foregoing the Branded Channels shall be represented in a non- discriminatory manner as against other similarly-situated FVOD content of a similar genre.