Burger King Marks definition

Burger King Marks means the trademarks, service marks, trade names, trade dress, logos, slogans, designs and other commercial symbols and source-identifying indicia (and the goodwill associated therewith) used in the operation of the Restaurants and the Burger King System, whether registered, applied for or unregistered.

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Burger King Marks means the trademarks, service marks, trade names, trade dress, logos (including but not limited to the principal logo used by BKAP from time to time in respect of the Burger King System), slogans, designs and other commercial symbols and source- identifying indicia (and the goodwill associated therewith) used in the operation of the Restaurants and the Burger King System, whether registered, applied for or unregistered Burger King Restaurant means a quick service or fast food restaurant operating under the Burger King System and utilising the Burger King Marks. Burger King Restaurants may be (i) Free Standing Restaurants, (ii) In-Line Restaurants, (iii) Food Court Restaurants and (iv) BK® Grill Restaurants. In addition, Burger King Restaurants may include Direct-Owned Restaurants and Franchised Restaurants (each of which are defined in the Master Franchise and Development Agreement);

Burger King Marks trade or service marks registered or applied for in the Territory and unregistered marks which are from time to time used by BK and its licensees;

Examples of Burger King Marks in a sentence

In the adoption of a trade, corporate, partnership, fictitious or domain name, Franchisee must not use any of the Burger King Marks or any variations or abbreviations or any words confusingly similar to any of the Burger King Marks.
BKC has acquired the exclusive right to use the unique BURGER KING® System and the Burger King Marks for the development and operation of quick service restaurants known as BURGER KING® Restaurants in the U.S. (“Restaurants”).
Franchisee must not use, publish, display, sell or distribute any advertising or promotional material or slogans, or material on which any Burger King Marks appear, without the prior approval of FRANCHISOR.
In particular, Franchise shall not directly or indirectly use any of the Burger King Marks in association with any goods or services except for as provided under the Burger King System and/or under this Agreement.
Franchisee shall not directly or indirectly use any variations or abbreviations or any words confusingly similar to any of the Burger King Marks.
The Franchisee shall not attempt to register itself as a user of any of the Burger King Marks except in connection with an application filed by BKC.
Nothing in any Registered User Agreement shall be construed as giving Franchisee the right to transfer, sub-license or otherwise dispose of Franchisee’s right to use the Burger King Marks without BKE’s prior written consent.
Franchisee must co-operate in the prosecution of any action to prevent the infringement, imitation, illegal use or misuse of the Burger King Marks or the Burger King System and agrees to be named as a party in any such action if so requested by FRANCHISOR.
Franchisee shall, upon request and at no expense to Franchisee, assist FRANCHISOR in perfecting and obtaining registration of any unregistered Burger King Marks.
Franchisee must: (a) display the Burger King Marks only in the form, manner, locations and positions authorized by BKE; (b) maintain, display and replace signage conforming to the Current Image and current specifications that are manufactured from sources approved by BKE; (c) not place additional signage or posters anywhere at the Location without the prior consent of BKE; and (d) immediately discontinue the use of and destroy unapproved, obsolete or unsuitable signage.

More Definitions of Burger King Marks

Burger King Marks trade or service marks registered or applied for in the Turkey Territory and unregistered marks which are from time to time used by BKE and its licensees, in each case, owned by BKE or any of its Affiliates, or licensed by a third party to BKE or any of its Affiliates.

Burger King Marks as defined in the paragraph B of the introduction.

Burger King Marks. The meaning designated in the preamble of this Agreement.

Burger King Marks has the meaning ascribed to it in Paragraph A of the introduction.

Burger King Marks means such trademarks, service marks and such other marks(registered and unregistered) as BKAP may authorize from time to time for use in connection with the Burger King Restaurants in China, which include, as at the date of this Agreement, the marks specified in Schedule B.