Market Penetration definition

Market Penetration means, with respect to a Product, on a country-by-country and Product-by-Product basis, (a) the quantity of all Generic Products for which such Product is the Antecedent Product sold in the applicable country divided by (b) the total quantity of such Antecedent Product and all such Generic Product sold in the applicable country (quantity of product sold based on data provided by IMS International or, if such data is not available from IMS International, such other reliable data source as reasonably determined by PFIZER and reasonably agreed by PSIVIDA).
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Market Penetration means, with respect to one or more Competing Products marketed by one or more Third Parties in any given country in Territory A, the number of units of such Competing Products sold in such country, expressed as a percentage of the sum of (i) [*] with respect to which [*] constitute [*] and (ii) the [*] in each case over a period of [*], as reported by [*].
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Market Penetration means, with respect to one or more Competing Products in any given country in Territory B, the number of units of such Competing Products sold in such country, expressed as a percentage of the sum of (i) the [*] with respect to which [*] constitute [*] and (ii) the [*], in each case over a period of [*], as reported by [*].
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Examples of Market Penetration in a sentence

  • A Survey of Vehicle Technology, Market Penetration, Incentives and Practices.

  • Any payments owed with respect to sales of a Product pursuant to Section 6.4 shall be reduced by [*] for so long as one or more Generic Products for which the Product is the Antecedent Product together maintain [*] or greater Market Penetration in the Territory; with any such reduction to be prorated appropriately for the then-current PFIZER Quarter.

  • In the event of termination of Licensee’s exclusivity for Licensee’s failure to achieve the Market Penetration Targets, Fox shall not distribute the Wireless Products which have been developed by Licensee prior to such termination, without first obtaining a license from Licensee on terms to be mutually agreed in each party’s reasonable discretion, for the exploitation of the Licensee Materials.

  • Fox acknowledges that Licensee may not be able to secure placement of all Targeted Releases at the levels set forth for the Market Penetration Targets defined in the previous sub-Paragraph.

  • If Licensee fails to reach the Market Penetration Targets Fox shall in its sole discretion have the right to terminate Licensee’s exclusivity under this Agreement.


More Definitions of Market Penetration

Market Penetration means, with respect to a Product and one or more Alternative Product(s) sold in any given country, the number of units of all Alternative Product(s) sold in such country during any period of three (3)
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Market Penetration means the Company’s continuing operations hotels’ RevPar index as reported by Smith Travel research determined on a revenue weighted average basis.
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Market Penetration means, with respect to one or more Competing Products in any given country in either the Exclusive or Joint Territory, the number of units of such Competing Products sold in such country, expressed as a percentage of the sum of (i) the number of units of the Cephalon Licensed Product with respect to which such products constitute Competing Products sold in such country and (ii) the number of units of such Competing Products sold in such country, in each case over a period of six (6) consecutive months, as reported by the International Marketing Survey.
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Market Penetration. In Exhibit "C" of this agreement, the Service Provider shall meet the requirements of the minimum Market Penetration standards. Failure by the Service Provider to meet the minimum Market Penetration standard, as defined in Exhibit "C", may result in other Service Providers being added on the Network.
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Market Penetration means, with respect to one or more Competing Products in any given country in Territory B, the number of units of such Competing Products sold in such country, expressed as a percentage of the sum of (i) the [*] with respect to which [*] constitute [*] and (ii) the [*], in each case over a period of [*], as reported by [*]. SS_NYL2/121582 19 (PA_1/79523 2) * CONFIDENTIAL TREATMENT REQUESTED. CONFIDENTIAL PORTION HAS BEEN FILED SEPARATELY WITH THE SECURITIES AND EXCHANGE COMMISSION
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Market Penetration means, with respect to a Product and one or more Alternative Product(s) sold in any given country, the number of units of all Alternative Product(s) sold in such country during any period of three (3) consecutive Calendar Quarters, expressed as a percentage of the total number of units of such Product sold in such country during the [***] Calendar Quarters immediately preceding the launch of any Alternative Product(s) in such country, in each case as reported by the IQVIA script data or, in the absence of available IQVIA script data, according to an alternative source generally utilised in the pharmaceutical industry as agreed by the Parties.
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Market Penetration means the number, represented by a percentage of homes passed of Subscribers paying for at least one service offering from the Service Provider.
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