Revenue Diversification Ratio (%) definition
Revenue Diversification Ratio (%) means % of revenue originated by customers in the last twelve months other than the classic sources of customer revenues. Includes revenues coming from vacation products (car rentals, hotels & dynamic packages), flight ancillaries (seats, bags, insurance, service options, etc), insurance, commissions and over-commissions. It excludes classic sources of customer revenues: flight service fees, cancellation and modification fees, tax refunds and phone revenue. Excludes as well revenues coming from suppliers (GDS incentives, credit card incentives), and advertising and metasearch revenues. Management believes that this measure will evidence the results of one of the strategies of the Group, based on the diversification of the services provided to customers.