Common use of MARKET RESEARCH SERVICES Clause in Contracts

MARKET RESEARCH SERVICES. This clause 12. applies if the Services provided by the Consultant include market research services in addition to the terms which relate to Services generally. If the Deliverables include market research data which is Consultant Background IP that it licenses to multiple clients (other than as specified in the Statement of Work), the Consultant grants MLA a non-exclusive, perpetual, irrevocable, royalty free licence (including the right to sub-licence) to use the Consultant Background IP for the objectives set out in the Statement of Work. The Consultant must use commercially reasonable efforts to ensure that all market research data in any Deliverables that are provided to MLA complies with the privacy obligations in clause 8.1., is in a format acceptable to MLA as set out in the Statement of Work, is error free and is not misleading and deceptive.

MARKET RESEARCH SERVICES. This clause 12. 12 applies if the Services provided by the Consultant include market research services in addition to the terms which relate to Services generally. If the Deliverables include market research data which is Consultant Background IP that it licenses to multiple clients (other than as specified in the Statement of Work), the Consultant grants MLA a non-exclusive, perpetual, irrevocable, royalty free licence (including the right to sub-licence) to use the Consultant Background IP for the objectives set out in the Statement of Work. The Consultant must use commercially reasonable efforts to ensure that all market research data in any Deliverables that are provided to MLA complies with the privacy obligations in clause 8.1., is in a format acceptable to MLA as set out in the Statement of Work, is error free and is not misleading and deceptive.