Marketing Efforts. In connection with an underwritten offering, cause its officers to use their commercially reasonable efforts to support the marketing of the Registrable Securities covered by such offering (including participation in “roadshows” or other similar marketing efforts).
Marketing Efforts. Both parties shall make reasonable efforts to support each other's marketing and sales efforts. Licensor may reference OEM’s name and use OEM’s logo and trademarks as well as indicate that OEM is an OEM of the Software in Licensor’s business development and marketing efforts and materials (both printed and online), including without limitation its website. Further, promptly after execution of this Agreement, the parties shall work together in good faith to issue a press release announcing the relationship created hereunder.
Marketing Efforts. During the term of the Agreement, Distributor shall use its reasonable commercial efforts to develop and exploit the market and to sell the Products throughout the Territory.
Marketing Efforts. (a) During the Marketing Period, the Borrower will use its commercially reasonable efforts to, and will cause its subsidiaries to use their commercially reasonable efforts to, cooperate with a distribution (pursuant to Rule 144A) by the Joint Lead Arrangers of the Take-Out Securities by using its commercially reasonable efforts to take each of the following actions during the Marketing Period (each, at the reasonable request of the Joint Lead Arrangers):
(i) delivering an Offering Memorandum on or before June 20, 2008;
(ii) (A) during the initial twelve-month period following the Closing Date, preparing at the request of the Joint Lead Arrangers an updated version of the Offering Memorandum on not more than two occasions (for all Take-Out Securities, Addition Debt Securities (other than Additional Debt Securities issued by Intelsat Corporation) and/or other debt securities issued in exchange for or to refinance or replace the debt facilities and bridge loans contemplated by the Commitment Letter (other than other debt securities issued by Intelsat Corporation) combined), it being understood that the number of occasions on which the Joint Lead Arrangers may request an updated version of the Offering Memorandum pursuant to this clause (A) shall be increased to three occasions if, prior to or concurrently with the third occasion, the Joint Lead Arrangers notify the Borrower that the Joint Lead Arrangers will not request an updated offering memorandum relating to Additional Debt Securities issued by Intelsat Corporation or other debt securities issued in exchange for or to refinance or replace the debt facilities and bridge loans contemplated by the Commitment Letter issued by Intelsat Corporation and it being further understood that any request given pursuant to Section 9.15(a)(ii) of the 8.875% Senior Unsecured Credit Agreement dated May 2, 2008 or any similar provision of any other Backstop Credit Facility (other than a Backstop Credit Facility of Intelsat Corporation) shall be deemed to also be a request given pursuant to this Section 9.5(a)(ii), and (B) following the initial twelve-month period following the Closing Date, preparing at the request of the Joint Lead Arrangers an updated offering memorandum on not more than two occasions (for all Take-Out Securities, Additional Debt Securities (other than Additional Debt Securities issued by Intelsat Corporation) and/or other debt securities issued in exchange for or to refinance or replace the debt faciliti...
Marketing Efforts. The contractor is responsible for ongoing marketing efforts during the life of this contract as specified below. This will commence not later than 30 calendar days after contract award, subject to the following: All marketing brochures shall conform to the requirements of the GSAR 552.203-71 and be approved by the PCO prior to issuance. Contractors shall not charge marketing costs as a direct cost item. Approval for marketing by the contractor does not obligate GSA to undertake, under this contract, any potential work identified.
Marketing Efforts. (a) Fujisawa shall: (i) have the exclusive right, at its cost, to promote, market, distribute, offer for sale, sell, import and export the Product in the Field in the Territory; (ii) be solely responsible for using Commercially Reasonable Efforts, for the promotion, marketing, distribution, offering for sale, selling, importing and exporting the Product in the Field in the Territory; and (iii) have the sole responsibility and decision making authority using Commercially Reasonable Efforts with regard to any and all aspects of the promotion, marketing, distribution, offering for sale, selling, importing and exporting of the Product in the Field in the Territory, including all Labeling, marketing plans, marketing strategy, pricing decisions, and the nature and type of advertising and marketing materials, including all Promotional Materials (as defined in Section 6.4(a)).
(b) Subject to the terms of this Agreement, including Sections 2.3(l) and 2.5, Fujisawa agrees to use Commercially Reasonable Efforts to manufacture, promote, market, distribute, offer for sale, sell, and import and export the Product in the Indication in the Field in the United States. Without limiting the generality of Section 2.5, Fujisawa shall have no obligation to manufacture, promote, market, distribute, offer for sale, sell, or import and export the Product for any other indication.
(c) Fujisawa shall promptly advise Cardiome of any issues of which Fujisawa becomes aware that materially and adversely affect Fujisawa’s ability to develop, manufacture, promote, market, distribute, offer for sale, sell, export or import the Product in the Territory. In such event, senior executives of Fujisawa and Cardiome shall meet and in good faith discuss what actions should be taken in light of such issues. If the Parties cannot resolve any such issue, either Party may invoke the dispute resolution procedure in Section 14.1.
(d) Fujisawa shall provide Cardiome prompt notice of the following events during the Term: (i) the First Commercial Sale of a Product in the Field in each country in the Territory, if and when such occurrence takes place; (ii) when the milestones as provided in Section 4.2 have occurred; and (iii) any written publications generated from a SXX Study(ies) or Post Marketing Commitment(s) prior to publication, on the terms set out in Section 8.2.
Marketing Efforts. Agent shall use its commercially reasonable efforts to promote and market the Company Media Assets and in fulfilling its other obligations in this Agreement.
Marketing Efforts. Seller will continue to market digital video services and the cable modem services provided through @Home in the ordinary course of business consistent with past practices.
Marketing Efforts. LICENSEE shall use reasonable efforts, as defined herein, to effect assiduously the introduction of Licensed Products into the commercial market as soon as practicable, marketing the Licensed Products with the same diligence as LICENSEE employs for comparable products marketed by LICENSEE.
Marketing Efforts. Licensee shall diligently and continuously use and exert its best efforts throughout the Territory and during the term of this Agreement to sell the Licensed Clothing, to make and maintain adequate arrangements for the sale of the Licensed Clothing and to promote and expand their sales hereunder to the highest levels practicably obtainable.