Common use of Marketing Plans Clause in Contracts

Marketing Plans. Contractor and Covered California recognize that uninsured Californians, Covered California Enrollees and other health care consumers benefit from efforts relating to outreach activities designed to increase awareness of coverage options available through Covered California and encourage enrollment. The parties shall create and share marketing plans on an annual basis and at such other intervals as may be reasonably requested by Covered California. Contractor shall submit to Covered California an Open Enrollment Marketing Plan at least thirty (30) Days prior to the Open Enrollment Period, a Special Enrollment Marketing Plan at least thirty (30) Days prior to the Special Enrollment Period, and a Retention and Renewal Marketing Plan at least thirty (30) Days before the Calendar Year begins. The marketing plans of Covered California and Contractor shall include proposed and actual marketing approaches, proposed spending amounts, messaging and channels, and provide samples of any planned marketing materials and related collateral. The Contractor shall include this information for both on and off-exchange individual market efforts. Covered California shall treat these materials as confidential consistent with Section 1.4.1.

Marketing Plans. Contractor and Covered California recognize that uninsured Californians, Covered California Enrollees and other health care consumers benefit from efforts relating to outreach activities designed to increase awareness of coverage options available through Covered California and encourage enrollment. The parties shall create and share marketing plans on an annual basis and at such other intervals as may be reasonably requested by Covered California. Contractor shall submit to Covered California an Open Enrollment Marketing Plan at least thirty (30) Days prior to the Open Enrollment Period, a Special Enrollment Marketing Plan at least thirty (30) Days prior to the Special Enrollment Period, and a Retention and Renewal Marketing Plan at least thirty (30) Days before the Calendar Year begins. The marketing plans of Covered California and Contractor shall include proposed and actual marketing approaches, proposed spending amounts, messaging and channels, and provide samples of any planned marketing materials and related collateral. The Contractor shall include this information for both on and off-exchange individual market effortsand small group product markets. Covered California shall treat these materials as confidential consistent with Section 1.4.1.

Marketing Plans. Contractor and Covered California recognize that uninsured Californians, Covered California Enrollees and other health care consumers benefit from efforts relating to outreach activities designed to increase awareness of coverage options available through Covered California and encourage enrollment. The parties shall create and share marketing plans on an annual basis and at such other intervals as may be reasonably requested by Covered California. Contractor shall submit to Covered California an Open Enrollment Marketing Plan at least thirty (30) Days prior to the Open Enrollment Period, a Special Enrollment Marketing Plan at least thirty (30) Days prior to the Special Enrollment Period, and a Retention and Renewal Marketing Plan at least thirty (30) Days before the Calendar Year calendar year begins. The marketing plans of Covered California and Contractor shall include proposed and actual marketing approaches, proposed spending amounts, messaging and channels, and provide samples of any planned marketing materials and related collateral. The Contractor shall include this information for both on and off-exchange individual market efforts. Covered California shall treat these materials as confidential consistent with Section 1.4.1.