New Marks. In the event that pursuant to this Agreement, the Parties agree to produce a new trade name or trademark to be associated with a new product or service, the Parties shall in the Exhibit or other writing memorizing the agreement regarding such new product or service, indicate which Party shall have ownership of any such trade names, trademarks, service marks or other associated intellectual property.
Appears in 4 contracts
Samples: Master Agreement for Marketing, Operational and Cooperative Services (Intersections Inc), Master Agreement for Marketing, Operational and Cooperative Services (Intersections Inc), Master Agreement for Marketing, Operational and Cooperative Services (Intersections Inc)