Purchase and Sale of Products and Services. Reseller shall order Products and Services hereunder for each End User by executing Order Form(s) with Appgate. In the event that Reseller delivers a purchase order to Appgate in connection with an Order Form, then notwithstanding anything to the contrary contained in such purchase order, any terms or conditions contained on or referenced in the purchase order are specifically rejected by Appgate and shall have no force or effect. Appgate, or an Affiliate thereof, may enter into Order Forms with Reseller, or an Affiliate thereof. In the event an Affiliate of Appgate or Reseller, as applicable, enters into an Order Form, such Order Form shall be governed by this Master Reseller Agreement as if such Affiliate of Appgate or Reseller, as applicable, were a party hereto in lieu of Appgate or Reseller, as applicable. The initial term of a Product or Service shall commence on the date the term of the applicable Product or Service is deemed to commence (as determined in accordance with the applicable Appgate Terms with respect thereto) and continue for the period set forth in the Order Form. Except as set forth in the applicable Order Form, the term of each Product or Service set forth therein shall, upon conclusion of such initial term or a renewal term, as applicable, automatically renew in accordance with the autorenewal provisions that apply to the End User (as determined in accordance with the applicable Appgate Terms with respect thereto).
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Samples: Master Reseller Agreement, Master Reseller Agreement, Master Reseller Agreement