Common use of Secondary Usage Clause in Contracts

Secondary Usage. Use the Xxxxxx.xxx one-color logo in black when full-color is not an option, or against brightly colored backgrounds. For darker backgrounds, use the one-color logo in white. Vertical Usage Use these logo versions to optimize the logo size in a space that is more vertical than horizontal. For example: Color [***] Certain information has been omitted and filed separately with the Securities and Exchange Commission. Confidential treatment has been requested with respect to the omitted portions. Homes for Sale Partnership Do not use colors other than the corporate colors for any part of the logo or its elements, except in one-color applications. Do not use the 2-color logo on dark or bright-colored backgrounds. Instead, use the one-color white logo or the 2-color logo on the white rectangular background. If the background is lightly-colored (with a xxxx value of no more than 20%), the standard 2-color logo can be used. Space and Size Keep 1/2 of the width of the house for space between the logo and other text or graphical elements. This ensures clarity of communication and keeps the xxxx from being lost or crowded. If using the logo near the edge of a page, maintain at least the width of the house for space between the logo and [***] Certain information has been omitted and filed separately with the Securities and Exchange Commission. Confidential treatment has been requested with respect to the omitted portions. Homes for Sale Partnership the edge. The space between the right tip of the house’s roof should be spaced a distance of 1/6th the width of the house from the left edge of the wordmark. Never overlap the house and wordmark. Do not size the logo so small that the tagline is unreadable. If a small logo is required, use a version without the tagline. Logo Elements Do not change the shape, size, proportion or font of any of the logo elements (house, wordmark, or tagline). Do not cut off or crop out any part of the logo. In general, do not separate the logo elements. The house, tagline or wordmark should not be used as separate graphical elements in isolation. Never put the wordmark in front of the house. Do not replace the wordmark with any other phrase. Zillow Sub-brands Zillow sub-brands, such as Zillow EZ Ads and Zillow Blog, use the following logo style: The sub-brands should not appear with the Xxxxxx.xxx house icon.