Common use of SIGNS; STORE FRONTS Clause in Contracts

SIGNS; STORE FRONTS. 13.1 Tenant agrees to install first-class signage on the Demised Premises, acceptable to Landlord in its sole discretion, on or prior to the Commencement Date and to maintain such signage during the term of this Lease. Tenant agrees that if Tenant fails to install or maintain such sign as required in this Section 13.1, then Tenant must pay monthly at the same time Base Rent is due, as liquidated damages (it being understood and agreed that actual damages would be very difficult to assess, but such liquidated damages are a fair estimate of the actual damages), an amount equal to fifteen percent (15%) of the Base Rent payable for the month (or months) in which Tenant does not have the required signage, or does not have well maintained signage, on the Demised Premises. The liquidated damages described above do not and cannot be deemed to limit Landlord's rights under Article 22 of this Lease. 13.2 Tenant must not, without Landlord's prior written consent (a) make any changes to the building front, or (b) install any exterior signs, windows or door lettering, placards, or advertising media of any type, lighting, decorations, paintings, awnings, canopies or the like, or (c) erect or install any interior signs, window or door lettering, placards, decorations or advertising media of any type within three (3) feet of any exterior storefront, window, or wall. All signs, lettering, placards, banners, portable signs, decorations and advertising media (including the sign required by Section 13.1 above) must conform in all respects to the sign criteria established by Landlord for the Demised Premises from time-to-time in the exercise of its sole discretion. All signage (including, without limitation, the signage required bySection 13.1 above) is subject to Landlord's requirements as to construction, method of attachment, size, shape, height, lighting, color and general appearance. Tenant must keep all signs in good condition and in proper operating order at all times.

SIGNS; STORE FRONTS. 13.1 Tenant agrees to install first-class signage acknowledges that because of the unique nature of the Project, Tenant’s sign will consist of lettering on the Demised Premises, acceptable to Landlord in its sole discretion, on or prior to the Commencement Date and to maintain such signage during the term exterior window of this Lease. Tenant agrees that if Tenant fails to install or maintain such sign as required in this Section 13.1, then Tenant must pay monthly at the same time Base Rent is due, as liquidated damages (it being understood and agreed that actual damages would be very difficult to assess, but such liquidated damages are a fair estimate of the actual damages), an amount equal to fifteen percent (15%) of the Base Rent payable for the month (or months) in which Tenant does not have the required signage, or does not have well maintained signage, on the Demised Premises. Tenant can only have one (1) such sign unless the Demised Premises have more than one (1) frontage (e.g. the Demised Premises is a corner space and therefore have two (2) frontages), in which case Tenant must have one (1) sign on each frontage. The liquidated damages described above do not sign must comply with Landlord’s sign criteria, which will address such matters as (a) the size of the letters, (b) the materials used, (c) the content of the sign, and cannot be deemed (d) the location of the sign. Landlord’s current sign criteria is attached to limit Landlord's rights under Article 22 and made a part of this Leaselease as Exhibit “F”. 13.2 Except as required under the term of Section 13.1 above, Tenant must not, without Landlord's ’s prior written consent (a) make any changes to the building frontexterior of the Demised Premises, or (b) install any exterior signs, windows or door lettering, placards, or advertising media of any type, lighting, decorations, paintings, awnings, canopies or the like, or (c) erect or install any interior signs, window or door lettering, placards, decorations or advertising media of any type within three (3) feet which can be viewed from the exterior of any exterior storefrontthe Demised Premises; provided, windowhowever, or wallTenant shall have the right, at its sole cost and expense, to place signage on the building directories at both building entries as well as the building directory at the elevator and at Tenant’s entry door. All signs, lettering, placards, banners, portable signs, decorations and advertising media (including the sign required by Section 13.1 above) must conform in all respects to the sign criteria established by Landlord for the Demised Premises from time-to-Project time to time in the exercise of its sole discretiondiscretion and must further comply with all applicable laws. All signage (including, without limitation, the signage required bySection 13.1 above) is signs are subject to Landlord's ’s requirements as to construction, method of attachment, size, shape, height, lighting, color and general appearance. Tenant must keep all signs in good condition and in proper operating order at all times.

SIGNS; STORE FRONTS. 13.1 Tenant agrees to install first-class signage on the Demised Premises, acceptable to Landlord in its sole discretiondiscretions, on or prior to the Commencement Date and to maintain such signage during the term of this Lease. Tenant agrees that if Tenant fails to install or maintain such sign as required in this Section 13.1, then Tenant must pay monthly at the same time Base Rent is due, as liquidated damages (it being understood and agreed that actual damages would be very difficult to assess, but such liquidated damages are a fair estimate of the actual damages), an amount equal to fifteen percent (15%) of the Base Rent payable for the month (or months) in which Tenant does not have the required signage, or does not have well well-maintained signage, on the Demised Premises. The liquidated liquidation damages described above do not and cannot be deemed to limit Landlord's ’s rights under Article 22 of this Lease. 13.2 Tenant must not, without Landlord's ’s prior written consent (a) make any changes to the building front, or (b) install any exterior signs, windows windows, or door lettering, placards, or advertising media of any type, lighting, decorations, paintings, awnings, canopies or the like, or (c) erect or install any interior signs, ; window or door lettering, placards, decorations decorations, or advertising media of any type within three (3) feet of any exterior storefront, window, or wall. All signs, lettering, placards, banners, portable signs, decorations and advertising media (including the sign required by Section 13.1 above) must conform in all respects to the sign criteria established by Landlord for the Demised Premises from time-to-time in tin the exercise of its sole discretion. All signage (including, without limitation, the signage required bySection by Section 13.1 above) is subject to Landlord's ’s requirements as to construction, method of attachment, size, shape, height, lighting, color and general appearance. Tenant must keep all signs in good condition and in proper operating order at all times.