Common Contracts
2 similar Buy California Marketing Agreement contracts
The Buy California Marketing AgreementBuy California Marketing Agreement • March 8th, 2019
The “Love California” campaign will educate and inform a targeted audience by demonstrating the process from growing to transporting specialty crops from start to finish, while educating the audience of the love and care that farmers and farmworkers put into producing specialty crops every step of the way. The campaign will continue to grow an online community of people who support California specialty crops and provide a consistent stream of content highlighting the wide variety and seasonality of specialty crops and farmers in the state of California through multiple social media sites. The project will create new video content in a “Snackable” format designed for various digital platforms, and launch a new influencer program entitled Choose California Grown, which will engage key online influencers and bloggers with a following of California shoppers. A new event program, “Meet California
The Buy California Marketing AgreementBuy California Marketing Agreement • September 14th, 2018
The “Love California” campaign will educate and inform a targeted audience by demonstrating the process from growing to transporting specialty crops from start to finish, while educating the audience of the love and care that farmers and farmworkers put into producing specialty crops every step of the way. The campaign will continue to grow an online community of people who support California specialty crops and provide a consistent stream of content highlighting the wide variety and seasonality of specialty crops and farmers in the state of California through multiple social media sites. The project will create new video content in a “Snackable” format designed for various digital platforms, and launch a new influencer program entitled Choose California Grown, which will engage key online influencers and bloggers with a following of California shoppers. A new event program, “Meet California Grown” will simultaneously engage California shoppers at point of sale and through various digi
