PAY PER CALL ADVERTISING SOLUTIONS by AT&TTM ADDENDUMPay Per Call Advertising Solutions Addendum • August 12th, 2011
This PAY PER CALL ADVERTISING SOLUTIONS by AT&T Addendum (the “Addendum”) is an addendum to the Master Agreement for Advertising Services (the “Master Agreement”) between the business(es), person(s) or other legal entity (or entities) signing as “Advertiser” below (the “Advertiser”) and Publisher (as that term is defined in the Master Agreement), consists of: (a) the General Terms & Conditions contained in the Master Agreement, as modified from time to time by Publisher in the manner provided in the Master “General Terms”); (b) any Order(s), as that term is defined in the General Terms, delivered by Advertiser and accepted by Publisher in connection with this Addendum and the PAY PER CALL ADVERTISING SOLUTIONS by AT&T performance based advertising services pricing plan (the “PPC Service”); and (c) with respect to any particular Service(s), as that term is defined in the General Terms, the Master Agreement shall also incorporate the terms and conditions in the particular Title in the Se
