Examples of Ad Impression in a sentence
Fyber will provide Supply Partner, at no additional charge, with a password-protected web page to Fyber’s user interface dashboard where Supply Partner will be able to access all records of its Ad Inventory that were sold to Demand Partners and mediated Ad networks delivering Ads on its Property, including Ad Impression reports and revenue reports (collectively, these reports are the “Supply Partner Reporting”).
For the purpose herein “Demand Partner Data” means all data Demand Partner submit to Fyber in an Bid for a single Ad Impression, including the Ad content.
In some cases an ad can be rendered from a device’s cache, and there is a risk that the client or server will not record the Ad Impression.
Specifically, the Media Ratings Council released the Viewable Ad Impression Measurement Guidelines in 2014 pursuant to which web display and web video advertising inventory will be transacted upon based on the number of “viewable” impressions delivered in connection with an applicable advertising campaign (instead of the number of ads served by the applicable ad server).
Measurement for advertisement delivery (meaning an Ad Impression or Viewable Impression) represents a counting orientation with audience assigned Reach and Frequency of discrete exposure to the advertisement.